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Strategic accounts manager vs outside sales manager

The differences between strategic accounts managers and outside sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a strategic accounts manager and an outside sales manager. Additionally, an outside sales manager has an average salary of $84,408, which is higher than the $83,574 average annual salary of a strategic accounts manager.

The top three skills for a strategic accounts manager include account management, healthcare and customer service. The most important skills for an outside sales manager are product knowledge, CRM, and customer service.

Strategic accounts manager vs outside sales manager overview

Strategic Accounts ManagerOutside Sales Manager
Yearly salary$83,574$84,408
Hourly rate$40.18$40.58
Growth rate5%5%
Number of jobs141,224138,054
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 63%
Average age4646
Years of experience88

What does a strategic accounts manager do?

A strategic accounts manager is an individual who is responsible for establishing and maintaining productive relationships with new and existing large clients. Strategic accounts managers assign staff members to provide help and support with client accounts and how they can be of service to the clients. They are required to create an appropriate sales strategy for each of their clients and identify needs. Strategic accounts manager must also create comprehensive reports on client sales and strategy to their upper management.

What does an outside sales manager do?

An outside sales manager is responsible for monitoring the sales staff performance in selling goods and services to existing and potential clients and ensuring that the team meets sales objectives. Outside sales managers set reasonable sales targets and establish techniques to maximize the staff's efficiency and productivity. They regularly connect with the clients to determine their needs and make any adjustments to business plans as needed. An outside sales manager should have excellent knowledge of the current market trends to identify business opportunities that would generate more revenues and resources.

Strategic accounts manager vs outside sales manager salary

Strategic accounts managers and outside sales managers have different pay scales, as shown below.

Strategic Accounts ManagerOutside Sales Manager
Average salary$83,574$84,408
Salary rangeBetween $51,000 And $135,000Between $51,000 And $138,000
Highest paying CitySan Francisco, CAAlbany, NY
Highest paying stateNew JerseyHawaii
Best paying companyVMwareDominion Enterprises
Best paying industryTechnologyFinance

Differences between strategic accounts manager and outside sales manager education

There are a few differences between a strategic accounts manager and an outside sales manager in terms of educational background:

Strategic Accounts ManagerOutside Sales Manager
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 63%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Strategic accounts manager vs outside sales manager demographics

Here are the differences between strategic accounts managers' and outside sales managers' demographics:

Strategic Accounts ManagerOutside Sales Manager
Average age4646
Gender ratioMale, 68.2% Female, 31.8%Male, 79.1% Female, 20.9%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between strategic accounts manager and outside sales manager duties and responsibilities

Strategic accounts manager example responsibilities.

  • Manage a daily, weekly, and monthly sales funnels and pipelines to track accounts from initial call to close.
  • Employ sales processes using SalesForce CRM tool.
  • Maintain client schedules and records within SalesForce to keep campaigns on track.
  • Increase ACR revenues by cross-selling products and services and ensuring client retention.
  • Provide web demonstrations (GoToMeeting, WebEx) of on demand SaaS printing-marketplace solution.
  • Support infrastructure and sales teams to meet technical, administration, and special support requirements.
  • Show more

Outside sales manager example responsibilities.

  • Manage a team of sales executives to establish and maintain professional relationships with healthcare professionals in their prospective territories.
  • Develop a complete marketing program where none previously exist, now serves as CRM base for company.
  • Used CRM tools in order to provide current and detail information relate to activities, opportunity pipeline, and close business.
  • Channele marketing through the establishment of international distributors servicing Mexico (Hermosillo, Mexicali, and Tijuana) and Korea.
  • Plan and schedule work perform by HVAC technicians.
  • Educate and present new approach to facility managers and plant managers including ROI analysis.

Strategic accounts manager vs outside sales manager skills

Common strategic accounts manager skills
  • Account Management, 9%
  • Healthcare, 7%
  • Customer Service, 6%
  • Salesforce, 5%
  • CRM, 5%
  • Digital Marketing, 5%
Common outside sales manager skills
  • Product Knowledge, 12%
  • CRM, 10%
  • Customer Service, 10%
  • Sales Territory, 7%
  • Sales Strategies, 4%
  • Sales Growth, 3%

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