Post job

Wholesale representative vs direct sales representative

The differences between wholesale representatives and direct sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a wholesale representative and a direct sales representative. Additionally, a wholesale representative has an average salary of $66,158, which is higher than the $43,527 average annual salary of a direct sales representative.

The top three skills for a wholesale representative include customer service, product knowledge and cold calls. The most important skills for a direct sales representative are customer service, direct sales, and TV.

Wholesale representative vs direct sales representative overview

Wholesale RepresentativeDirect Sales Representative
Yearly salary$66,158$43,527
Hourly rate$31.81$20.93
Growth rate4%4%
Number of jobs82,490159,668
Job satisfaction--
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 53%
Average age4747
Years of experience44

Wholesale representative vs direct sales representative salary

Wholesale representatives and direct sales representatives have different pay scales, as shown below.

Wholesale RepresentativeDirect Sales Representative
Average salary$66,158$43,527
Salary rangeBetween $37,000 And $115,000Between $27,000 And $69,000
Highest paying City-Salem, OR
Highest paying state-Maine
Best paying company-Google
Best paying industry--

Differences between wholesale representative and direct sales representative education

There are a few differences between a wholesale representative and a direct sales representative in terms of educational background:

Wholesale RepresentativeDirect Sales Representative
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 53%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at AlfredSUNY College of Technology at Alfred

Wholesale representative vs direct sales representative demographics

Here are the differences between wholesale representatives' and direct sales representatives' demographics:

Wholesale RepresentativeDirect Sales Representative
Average age4747
Gender ratioMale, 57.1% Female, 42.9%Male, 68.4% Female, 31.6%
Race ratioBlack or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.1% Asian, 5.1% White, 73.0% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between wholesale representative and direct sales representative duties and responsibilities

Wholesale representative example responsibilities.

  • Manage and assist a vast customer base in the market for new roofing needs after a large hail storm in Lubbock.
  • Develop and implement marketing programs for distributors and retailers, including co-op advertising plans, promotional events, and merchandising techniques.
  • Excel in responsive customer support; personally responsible for worldwide international service centers and primary aircraft OEM accounts.

Direct sales representative example responsibilities.

  • Manage accounts and create invoices via QuickBooks.
  • Achieve and maintain high-volume sales output, for cell phones and broadband products to stay employ with company.
  • Contact medicare eligible recipients to sell medicare advantage plans through in-home meetings, community seminars and direct telesales.
  • Canvass assigned sales territory and solicit orders for new or upgrade cable, broadband and digital phone services.
  • Generate revenue by selling and upselling services while developing client base throughout territory.
  • Prospect and generate sales revenue by adding new program residential customers and cross selling and upselling current residential customers.
  • Show more

Wholesale representative vs direct sales representative skills

Common wholesale representative skills
  • Customer Service, 21%
  • Product Knowledge, 18%
  • Cold Calls, 11%
  • Honda, 8%
  • Trade Shows, 8%
  • Customer Orders, 5%
Common direct sales representative skills
  • Customer Service, 33%
  • Direct Sales, 20%
  • TV, 15%
  • Work Ethic, 4%
  • Technical Troubleshooting, 3%
  • Door-To-Door Sales, 3%