Advertising sales director vs senior sales director

The differences between advertising sales directors and senior sales directors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become an advertising sales director, becoming a senior sales director takes usually requires 6-8 years. Additionally, a senior sales director has an average salary of $124,597, which is higher than the $76,505 average annual salary of an advertising sales director.

The top three skills for an advertising sales director include media sales, revenue growth and client relationships. The most important skills for a senior sales director are sales process, customer satisfaction, and cloud.

Advertising sales director vs senior sales director overview

	Advertising Sales Director	Senior Sales Director
Yearly salary	$76,505	$124,597
Hourly rate	$36.78	$59.90
Growth rate	10%	5%
Number of jobs	56,824	91,122
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 87%	Bachelor's Degree, 78%
Average age	39	46
Years of experience	6	8

Advertising sales director vs senior sales director salary

Advertising sales directors and senior sales directors have different pay scales, as shown below.

	Advertising Sales Director	Senior Sales Director
Average salary	$76,505	$124,597
Salary range	Between $52,000 And $110,000	Between $80,000 And $192,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	Oregon
Best paying company	-	VMware
Best paying industry	-	Manufacturing

Differences between advertising sales director and senior sales director education

There are a few differences between an advertising sales director and a senior sales director in terms of educational background:

	Advertising Sales Director	Senior Sales Director
Most common degree	Bachelor's Degree, 87%	Bachelor's Degree, 78%
Most common major	Business	Business
Most common college	Northwestern University	University of Southern California

Advertising sales director vs senior sales director demographics

Here are the differences between advertising sales directors' and senior sales directors' demographics:

	Advertising Sales Director	Senior Sales Director
Average age	39	46
Gender ratio	Male, 57.3% Female, 42.7%	Male, 65.0% Female, 35.0%
Race ratio	Black or African American, 3.4% Unknown, 4.7% Hispanic or Latino, 12.2% Asian, 7.6% White, 71.6% American Indian and Alaska Native, 0.4%	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	7%

Differences between advertising sales director and senior sales director duties and responsibilities

Advertising sales director example responsibilities.

Achieve continuous profitability improvements through cost reduction programs successful OEM contract negotiations and outsourcing installation program.
Collaborate on social media and operations project to expand CRM platform for demand awareness, lead scoring automation and forecast accuracy.
Develop new accounts while maintaining and upselling existing accounts.

Senior sales director example responsibilities.

Develop and manage a partnership with a Korean company to outsource medical device manufacturing on OEM basis.
Manage relationships with toll manufacturers and logistics providers to exceed cost reduction and inventory turn targets.
Halve response time and triple RFP reply rates for both domestic and international clientele.
Prepare written proposals for RFP s, client presentations, cross-selling audio and video capabilities.
Full responsibility for entire CRM strategy implementation delivery.
Leverage internal CRM and external data to optimize acquisition and retention opportunities

Advertising sales director vs senior sales director skills

Common advertising sales director skills

Media Sales, 32%
Revenue Growth, 10%
Client Relationships, 6%
Sales Management, 5%
Account Management, 4%
Sales Strategies, 4%

Common senior sales director skills

Sales Process, 13%
Customer Satisfaction, 12%
Cloud, 5%
Sales Management, 4%
Product Knowledge, 4%
Direct Sales, 4%

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Advertising Sales Director
Advertising Sales Director vs Senior Sales Director

Updated January 8, 2025

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