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The differences between directors of sales and marketing and directors of sales & business development can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a director of sales and marketing and a director of sales & business development. Additionally, a director of sales and marketing has an average salary of $117,348, which is higher than the $82,585 average annual salary of a director of sales & business development.
The top three skills for a director of sales and marketing include customer service, product development and strategic sales. The most important skills for a director of sales & business development are value proposition, sales cycle, and CRM.
| Director Of Sales And Marketing | Director Of Sales & Business Development | |
| Yearly salary | $117,348 | $82,585 |
| Hourly rate | $56.42 | $39.70 |
| Growth rate | 5% | 5% |
| Number of jobs | 132,459 | 163,561 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 79% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A director of sales and marketing's responsibilities revolve around overseeing the sales, budgets, and all programs related to marketing. They must implement budget goals and revenue targets, evaluate the progress of the various teams, participate in securing sales and reaching out to high profile clients, and even negotiate contracts. Furthermore, they have the discretion to assign pricing and discounts, strategize ways to build a more substantial client base, and lead a team of skilled professionals to boost sales and improve client satisfaction.
A director of sales & business development is responsible for monitoring the business and project plans, ensuring that the sales targets are met, according to project requirements and specifications. Directors of sales & business development perform data analysis to track business performance and identify opportunities to grow revenues and profits. They also coordinate with the clients and maintain healthy business relationships by enhancing their brand image on various platforms and reach the target audience. A director of sales & business development works closely with the marketing and sales team for public relations and marketing campaigns placement.
Directors of sales and marketing and directors of sales & business development have different pay scales, as shown below.
| Director Of Sales And Marketing | Director Of Sales & Business Development | |
| Average salary | $117,348 | $82,585 |
| Salary range | Between $73,000 And $188,000 | Between $38,000 And $176,000 |
| Highest paying City | Urban Honolulu, HI | Arlington, VA |
| Highest paying state | Hawaii | Oregon |
| Best paying company | Quidel | Mastercard |
| Best paying industry | Manufacturing | Technology |
There are a few differences between a director of sales and marketing and a director of sales & business development in terms of educational background:
| Director Of Sales And Marketing | Director Of Sales & Business Development | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 79% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between directors of sales and marketing' and directors of sales & business development' demographics:
| Director Of Sales And Marketing | Director Of Sales & Business Development | |
| Average age | 46 | 46 |
| Gender ratio | Male, 62.1% Female, 37.9% | Male, 81.5% Female, 18.5% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |