General merchandise sales representative vs marketing/sales representative

The differences between general merchandise sales representatives and marketing/sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a general merchandise sales representative and a marketing/sales representative. Additionally, a marketing/sales representative has an average salary of $62,917, which is higher than the $56,221 average annual salary of a general merchandise sales representative.

The top three skills for a general merchandise sales representative include delivery schedules, customer service and sales floor. The most important skills for a marketing/sales representative are customer relations, business relationships, and sales rep.

General merchandise sales representative vs marketing/sales representative overview

	General Merchandise Sales Representative	Marketing/Sales Representative
Yearly salary	$56,221	$62,917
Hourly rate	$27.03	$30.25
Growth rate	4%	4%
Number of jobs	126,832	274,768
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 32%	Bachelor's Degree, 66%
Average age	47	47
Years of experience	4	4

General merchandise sales representative vs marketing/sales representative salary

General merchandise sales representatives and marketing/sales representatives have different pay scales, as shown below.

	General Merchandise Sales Representative	Marketing/Sales Representative
Average salary	$56,221	$62,917
Salary range	Between $32,000 And $96,000	Between $42,000 And $92,000
Highest paying City	-	Seattle, WA
Highest paying state	-	New Hampshire
Best paying company	-	Bosch USA
Best paying industry	-	Finance

Differences between general merchandise sales representative and marketing/sales representative education

There are a few differences between a general merchandise sales representative and a marketing/sales representative in terms of educational background:

	General Merchandise Sales Representative	Marketing/Sales Representative
Most common degree	Bachelor's Degree, 32%	Bachelor's Degree, 66%
Most common major	Business	Business
Most common college	University of Pennsylvania	University of Pennsylvania

General merchandise sales representative vs marketing/sales representative demographics

Here are the differences between general merchandise sales representatives' and marketing/sales representatives' demographics:

	General Merchandise Sales Representative	Marketing/Sales Representative
Average age	47	47
Gender ratio	Male, 55.9% Female, 44.1%	Male, 53.1% Female, 46.9%
Race ratio	Black or African American, 3.1% Unknown, 3.6% Hispanic or Latino, 9.8% Asian, 4.3% White, 79.0% American Indian and Alaska Native, 0.2%	Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2%
LGBT Percentage	6%	6%

Differences between general merchandise sales representative and marketing/sales representative duties and responsibilities

General merchandise sales representative example responsibilities.

Manage and assist a vast customer base in the market for new roofing needs after a large hail storm in Lubbock.
Develop and implement marketing programs for distributors and retailers, including co-op advertising plans, promotional events, and merchandising techniques.
Provide training which include seminars and PowerPoint presentations.

Marketing/sales representative example responsibilities.

Track all leads activity, leads/opportunities and manage reports using Salesforce.com.
Utilize CRM database to manage and track prospect interaction to ensure accurate documentation of window requirements and ongoing communication.
Serve as a product specialist to sales team for web design, paid search, SEO and social media services.
Develop working knowledge of Salesforce, customer relationship management software.
Incorporate videos, PowerPoint presentations and interactive tools in both comprehensive courses.
Plan, organize and execute informational seminars and luncheons incorporating PowerPoint presentations.

General merchandise sales representative vs marketing/sales representative skills

Common general merchandise sales representative skills

Delivery Schedules, 83%
Customer Service, 13%
Sales Floor, 4%

Common marketing/sales representative skills

Customer Relations, 16%
Business Relationships, 15%
Sales REP, 11%
Product Knowledge, 11%
Customer Service, 8%
Sales Territory, 3%

General Merchandise Sales Representative vs. similar jobs

General Merchandise Sales Representative related careers

General Merchandise Sales Representative related jobs

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General Merchandise Sales Representative
General Merchandise Sales Representative vs Marketing/Sales Representative

Updated January 8, 2025

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