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Lead brand representative vs district sales representative

The differences between lead brand representatives and district sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a lead brand representative and a district sales representative. Additionally, a district sales representative has an average salary of $52,283, which is higher than the $41,652 average annual salary of a lead brand representative.

The top three skills for a lead brand representative include marketing campaigns, sales floor and customer service. The most important skills for a district sales representative are territory sales, CRM, and sales presentations.

Lead brand representative vs district sales representative overview

Lead Brand RepresentativeDistrict Sales Representative
Yearly salary$41,652$52,283
Hourly rate$20.02$25.14
Growth rate4%4%
Number of jobs143,482229,754
Job satisfaction--
Most common degreeBachelor's Degree, 55%Bachelor's Degree, 78%
Average age4747
Years of experience44

What does a lead brand representative do?

A Lead Brand Representative works to help companies increase brand awareness and public interest. They may work at retail stores or establishments to represent a brand, offering products and services to secure sales and build positive relationships with clients. They also conduct product demonstrations, offer discounts and promotions, manage sales floors and product displays, attend marketing events, and present progress reports. As a Lead Brand Representative, it is their responsibility to set guidelines, develop sales strategies, manage teams and lead efforts to reach goals, all while enforcing the company's policies and regulations.

What does a district sales representative do?

District sales representatives are professionals who are responsible for selling the products and services of a company through product education, training, and product presentations. These representatives must work with team members to identify opportunities within their sales territory so that they can increase revenue. They should assist the district manager in presenting sales reports while aiding their customers with inventory management responsibilities. District sales representatives must also attend all business-related trade shows to represent their company.

Lead brand representative vs district sales representative salary

Lead brand representatives and district sales representatives have different pay scales, as shown below.

Lead Brand RepresentativeDistrict Sales Representative
Average salary$41,652$52,283
Salary rangeBetween $33,000 And $51,000Between $36,000 And $75,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between lead brand representative and district sales representative education

There are a few differences between a lead brand representative and a district sales representative in terms of educational background:

Lead Brand RepresentativeDistrict Sales Representative
Most common degreeBachelor's Degree, 55%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of Maryland - College ParkSUNY College of Technology at Alfred

Lead brand representative vs district sales representative demographics

Here are the differences between lead brand representatives' and district sales representatives' demographics:

Lead Brand RepresentativeDistrict Sales Representative
Average age4747
Gender ratioMale, 22.6% Female, 77.4%Male, 76.7% Female, 23.3%
Race ratioBlack or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.9% Asian, 5.1% White, 73.3% American Indian and Alaska Native, 0.2%Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.4% Asian, 5.2% White, 72.7% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between lead brand representative and district sales representative duties and responsibilities

Lead brand representative example responsibilities.

  • Manage to sales KPI's (including sales and expense budget numbers), assuring efficient and effective use of resources.
  • Leverage sales data to tie activities like CES, SXSW and MakerFaires to overall sales growth.
  • Complete payroll on a bi-weekly basis for staff at store level, to be submit to corporate.
  • Strengthen leadership and selling ability of brand associates through utilization of roll play, pop quizzes, and merchandise challenges.
  • Review and adjust payroll when need
  • Assist store leadership with various projects including communications regarding weekly sales.
  • Show more

District sales representative example responsibilities.

  • Manage and create all content distribute via various social media outlets: Facebook, twitter, feedback blogs, etc.
  • Maintain up-to-date customer records and reports of business transactions; assist in collection of past due accounts via CRM software.
  • Market and sell an innovative customer relationship management (CRM) geographical information (GIS) system software product statewide.
  • Distribute product samples in accordance with approve sampling guidelines and marketing literature to physicians and other healthcare providers.
  • Calculate costs and benefits of alternative actions or solutions to establish visibility and ROI.

Lead brand representative vs district sales representative skills

Common lead brand representative skills
  • Marketing Campaigns, 25%
  • Sales Floor, 15%
  • Customer Service, 13%
  • Brand Marketing, 10%
  • Leveraged, 6%
  • Leadership, 5%
Common district sales representative skills
  • Territory Sales, 12%
  • CRM, 10%
  • Sales Presentations, 9%
  • Cold Calls, 8%
  • Trade Shows, 8%
  • Culinary, 7%