Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between marketing advisors and sales and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing advisor, becoming a sales and marketing consultant takes usually requires 8-10 years. Additionally, a marketing advisor has an average salary of $92,994, which is higher than the $55,455 average annual salary of a sales and marketing consultant.
The top three skills for a marketing advisor include digital marketing, marketing campaigns and project management. The most important skills for a sales and marketing consultant are customer service, sales process, and customer satisfaction.
| Marketing Advisor | Sales And Marketing Consultant | |
| Yearly salary | $92,994 | $55,455 |
| Hourly rate | $44.71 | $26.66 |
| Growth rate | 19% | 10% |
| Number of jobs | 114,322 | 191,510 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 75% |
| Average age | 37 | 39 |
| Years of experience | 6 | 10 |
A marketing consultant is responsible for analyzing the marketing strategies of an organization and evaluate its effectiveness within the market competitiveness. Marketing consultants develop promotional campaigns and enhance the company's media presence to grow more audiences and improve the brand's image. They also conduct data and statistical analysis to determine sales performance forecasting and adjust marketing methods according to the findings. A marketing consultant must have excellent communication and organizational skills, especially in identifying opportunities that would generate more revenue resources for the business and increase profits.
A sales and marketing consultant specializes in developing solutions to enhance a company's sales and marketing performance. Their responsibilities typically revolve around conducting research and analysis to identify marketing opportunities, assess existing projects and programs to recommend improvements, devise business plans and strategies, and produce materials for traditional or digital marketing. Furthermore, as a sales and marketing consultant, it is essential to monitor the progress of every procedure, prepare progress reports and presentations for clients, and create sales forecasts and cost estimates.
Marketing advisors and sales and marketing consultants have different pay scales, as shown below.
| Marketing Advisor | Sales And Marketing Consultant | |
| Average salary | $92,994 | $55,455 |
| Salary range | Between $58,000 And $147,000 | Between $33,000 And $91,000 |
| Highest paying City | Seattle, WA | - |
| Highest paying state | Washington | - |
| Best paying company | Aramco Services Company | - |
| Best paying industry | Finance | - |
There are a few differences between a marketing advisor and a sales and marketing consultant in terms of educational background:
| Marketing Advisor | Sales And Marketing Consultant | |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing advisors' and sales and marketing consultants' demographics:
| Marketing Advisor | Sales And Marketing Consultant | |
| Average age | 37 | 39 |
| Gender ratio | Male, 52.9% Female, 47.1% | Male, 57.3% Female, 42.7% |
| Race ratio | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 12.2% White, 65.2% American Indian and Alaska Native, 0.1% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |