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The differences between marketing program coordinators and program coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing program coordinator, becoming a program coordinator takes usually requires 6-12 months. Additionally, a marketing program coordinator has an average salary of $51,473, which is higher than the $45,068 average annual salary of a program coordinator.
The top three skills for a marketing program coordinator include marketing campaigns, email marketing and email campaigns. The most important skills for a program coordinator are customer service, patients, and social work.
| Marketing Program Coordinator | Program Coordinator | |
| Yearly salary | $51,473 | $45,068 |
| Hourly rate | $24.75 | $21.67 |
| Growth rate | 19% | 12% |
| Number of jobs | 153,309 | 102,464 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 66% |
| Average age | 37 | 43 |
| Years of experience | 6 | 12 |
A marketing coordinator assists the marketing department with initiatives and programs. The responsibilities of this position are coordinating the marketing efforts in the marketing department, implementing marketing and advertising strategies, assembling and analyzing sales forecasts, attending team meetings to discuss the sales goals and objectives, and coordinating meeting with marketing partners and executive team members. The qualifications needed for this position are a bachelor's degree in marketing, advertising or business administration and experience in project management.
Program coordinators are mid-level employees who are assigned to work on a program of a specific department. They handle the communications between their department and any other department that they may need to collaborate with. They coordinate action plans and activities to ensure that the departments are aligned. They are present during the planning stage for the program so that they will be familiar with action items. They are directly involved in the implementation by liaising with the involved departments. Program coordinators should have good communication skills, interpersonal skills, and organization skills.
Marketing program coordinators and program coordinators have different pay scales, as shown below.
| Marketing Program Coordinator | Program Coordinator | |
| Average salary | $51,473 | $45,068 |
| Salary range | Between $32,000 And $82,000 | Between $31,000 And $63,000 |
| Highest paying City | Dover, DE | San Francisco, CA |
| Highest paying state | Delaware | Hawaii |
| Best paying company | Meta | |
| Best paying industry | Finance | Government |
There are a few differences between a marketing program coordinator and a program coordinator in terms of educational background:
| Marketing Program Coordinator | Program Coordinator | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 66% |
| Most common major | Business | Business |
| Most common college | University of Georgia | Northwestern University |
Here are the differences between marketing program coordinators' and program coordinators' demographics:
| Marketing Program Coordinator | Program Coordinator | |
| Average age | 37 | 43 |
| Gender ratio | Male, 28.0% Female, 72.0% | Male, 28.8% Female, 71.2% |
| Race ratio | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.0% White, 66.9% American Indian and Alaska Native, 0.1% | Black or African American, 12.0% Unknown, 5.2% Hispanic or Latino, 19.4% Asian, 7.1% White, 54.3% American Indian and Alaska Native, 2.2% |
| LGBT Percentage | 10% | 11% |