Marketing program manager vs regional marketing manager

Differences between marketing program manager and regional marketing manager duties and responsibilities

Marketing program manager example responsibilities.

• Achieve designation as a center of excellence with manage care organizations, Medicare and Medicaid.
• Manage RFP solicitation and response process.
• Manage multiple initiatives using digital media, SEM, social media, inbound marketing and content distribution channels.
• Manage MarCom programs with $250K annual budget for Philips HeartStart automate external defibrillator (a) business unit.
• Manage major CRM implementation project for global aerospace company.
• Lead marketing operations include integrating and administering Salesforce, HubSpot, InsideSales.com, and RainKing processes and mechanics.
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Regional marketing manager example responsibilities.

• Coordinate and manage local grass roots marketing efforts to ensure delivery of the brand promise.
• Direct and manage marketing/advertising in Midwest and Mid-Atlantic regions for a national company.
• Manage activities calendar and campaign results reporting findings to upper executives and salesforce.
• Manage online and social media efforts for regional locations including Facebook, website announcements and updates.
• Develop promotions which heighten brand awareness and maximize ROI.
• Exceed company sales goals that help propel Samsung into being the leading mobile handset manufacturer in the region.
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