Marketing representative vs executive sales representative

The differences between marketing representatives and executive sales representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing representative, becoming an executive sales representative takes usually requires 1-2 years. Additionally, an executive sales representative has an average salary of $78,858, which is higher than the $47,376 average annual salary of a marketing representative.

The top three skills for a marketing representative include product knowledge, customer service and sales presentations. The most important skills for an executive sales representative are patients, product knowledge, and oncology.

Marketing representative vs executive sales representative overview

	Marketing Representative	Executive Sales Representative
Yearly salary	$47,376	$78,858
Hourly rate	$22.78	$37.91
Growth rate	19%	4%
Number of jobs	217,886	226,902
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 68%	Bachelor's Degree, 79%
Average age	37	47
Years of experience	6	2

What does a marketing representative do?

A marketing representative's responsibilities will vary on the line of work or industry. However, it is the role of a marketing representative to engage with clients and secure sales by promoting, demonstrating, and even advertising products or services. Furthermore, they must devise marketing strategies, conduct research and analysis through surveys and polls, lookout for new opportunities and trends, and coordinate with advertisers. One must have extensive knowledge about the product as well as communication skills, being that building rapport will be very useful in accomplishing every task.

What does an executive sales representative do?

An executive sales representative researches and recommends business opportunities. They analyze sales alternatives and help build business relations with clients and prospects. They must keep updated on business trends and potential competitors to best recommend new product ideas. They must be open-minded, risk-takers, adaptive, and innovative to be able to develop successful marketing strategies. It is also necessary for them to be highly skilled at business analysis to distinguish selling opportunities and create an immediate action plan.

Marketing representative vs executive sales representative salary

Marketing representatives and executive sales representatives have different pay scales, as shown below.

	Marketing Representative	Executive Sales Representative
Average salary	$47,376	$78,858
Salary range	Between $28,000 And $77,000	Between $48,000 And $128,000
Highest paying City	New York, NY	-
Highest paying state	Washington	-
Best paying company	Amazon	-
Best paying industry	Finance	-

Differences between marketing representative and executive sales representative education

There are a few differences between a marketing representative and an executive sales representative in terms of educational background:

	Marketing Representative	Executive Sales Representative
Most common degree	Bachelor's Degree, 68%	Bachelor's Degree, 79%
Most common major	Business	Business
Most common college	University of Georgia	University of Pennsylvania

Marketing representative vs executive sales representative demographics

Here are the differences between marketing representatives' and executive sales representatives' demographics:

	Marketing Representative	Executive Sales Representative
Average age	37	47
Gender ratio	Male, 46.7% Female, 53.3%	Male, 53.7% Female, 46.3%
Race ratio	Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 9.6% White, 67.5% American Indian and Alaska Native, 0.1%	Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.3% Asian, 5.2% White, 72.7% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	6%

Differences between marketing representative and executive sales representative duties and responsibilities

Marketing representative example responsibilities.

Manage the overall voice/presence on Facebook and provide content into social applications as needed.
Achieve real growth successes employing attentive needs base services and business development campaigns utilizing amass network of legal and healthcare professionals.
Post creative and strategic posts regularly to the company's Facebook and Instagram pages.
Create PowerPoint presentations of the performed market research about the consumer electronics industry and the imminent competition.
Review payroll entries for accuracy and resolve issues if need.
Perform layout of classify section in InDesign each month and assist editorial department with proofing.

Executive sales representative example responsibilities.

Position products above the competition, utilizing data, manage care information and patient benefit to promote the Novartis brands.
Achieve sales growth objectives by incorporating product/technical knowledge, teamwork, customer and multi-product focus, innovation and creativity.
Call on customers in oncology, pulmonology urology, cardiology, neurology, OB/GYN, psychiatry, gastroenterology and primary care.
Promote diabetes medications to family practice, general practice, internal medicine physicians and diabetic educators.
Track and create territory reports and spreadsheets with action items and a pod business plan.
Target specialty sales to neurology, psychiatry, pain management and high target primary care physicians.

Marketing representative vs executive sales representative skills

Common marketing representative skills

Product Knowledge, 19%
Customer Service, 14%
Sales Presentations, 5%
Life Insurance, 4%
PowerPoint, 4%
Business Development, 4%

Common executive sales representative skills

Patients, 10%
Product Knowledge, 10%
Oncology, 8%
Account Management, 7%
Territory Management, 7%
Customer Satisfaction, 6%

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Marketing Representative
Marketing Representative vs Executive Sales Representative

Updated January 8, 2025

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