National account executive vs director, national accounts

The differences between national account executives and directors, national accounts can be seen in a few details. Each job has different responsibilities and duties. Additionally, a director, national accounts has an average salary of $118,359, which is higher than the $75,924 average annual salary of a national account executive.

The top three skills for a national account executive include customer service, healthcare and account management. The most important skills for a director, national accounts are account management, national accounts, and channel marketing.

National account executive vs director, national accounts overview

	National Account Executive	Director, National Accounts
Yearly salary	$75,924	$118,359
Hourly rate	$36.50	$56.90
Growth rate	5%	5%
Number of jobs	160,271	66,271
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 82%	Bachelor's Degree, 82%
Average age	44	46
Years of experience	-	8

What does a national account executive do?

A national account executive is responsible for identifying sales opportunities and assisting the company in achieving its sales goals. Your duties and responsibilities will include identifying new market trends and conducting research to win new accounts, enforcing the company's sales strategies and plans, and developing new revenue from existing clients by offering additional services and selling new sites. Additionally, you will be responsible for maintaining good relationships with business decision-makers at major companies, investigating promotions, sales strategies, and competitor products, and setting performance goals.

What does a director, national accounts do?

A director of national accounts is in charge of spearheading the efforts in expanding client relationships at wide locations. Their responsibilities typically revolve around setting goals and objectives, managing budgets and schedules, developing projects and clients for customer satisfaction, and devising strategies to find new business opportunities. They also develop ways to optimize business procedures, ensuring efficiency and profit growth. Furthermore, as a director, it is essential to lead and encourage the workforce to reach goals, all while implementing the company's policies and regulations.

National account executive vs director, national accounts salary

National account executives and directors, national accounts have different pay scales, as shown below.

	National Account Executive	Director, National Accounts
Average salary	$75,924	$118,359
Salary range	Between $47,000 And $122,000	Between $88,000 And $159,000
Highest paying City	San Francisco, CA	-
Highest paying state	Oregon	-
Best paying company	Thumbtack	-
Best paying industry	Finance	-

Differences between national account executive and director, national accounts education

There are a few differences between a national account executive and a director, national accounts in terms of educational background:

	National Account Executive	Director, National Accounts
Most common degree	Bachelor's Degree, 82%	Bachelor's Degree, 82%
Most common major	Business	Business
Most common college	University of Pennsylvania	University of Southern California

National account executive vs director, national accounts demographics

Here are the differences between national account executives' and directors, national accounts' demographics:

	National Account Executive	Director, National Accounts
Average age	44	46
Gender ratio	Male, 65.7% Female, 34.3%	Male, 76.3% Female, 23.7%
Race ratio	Black or African American, 7.1% Unknown, 4.1% Hispanic or Latino, 15.7% Asian, 5.7% White, 67.1% American Indian and Alaska Native, 0.4%	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage	5%	7%

Differences between national account executive and director, national accounts duties and responsibilities

National account executive example responsibilities.

Manage a customer relations management (CRM) system by inputting customer orders and information necessary to manage each account.
Use SalesForce to effective manage current relationships and new prospects.
Utilize SalesForce daily in order to effectively prospect and manage sales cycle.
Manage and negotiate contracts with large strategic IDNs while supporting GPO management.
Manage OEM relationship from a proactive consultative role proposing strategy and tactics for client base on research data and marketing/engagement metrics.
Maintain accounts utilizing a detail CRM database and continuous follow-ups.

Director, national accounts example responsibilities.

Utilize Microsoft CRM to maintain pipeline of leads, opportunities, and sales to aid in forecasting future sales expectations.
Manage cross-selling opportunities between all business segments.
Key business development sell in national healthcare vertical business group; sell to hospitals and group purchasing organizations nationally.
Develop and maintain excellent relationships with GPO purchasing and clinical leadership and leverage those relationships to gain and maintain business.
Structure SalesForce CRM tool to effectively create a measurable pipeline of sales activity for the company.
Negotiate home healthcare and hospice contracts, re-negotiate and amend existing contracts by utilizing pricing analyses and product differentiation.

National account executive vs director, national accounts skills

Common national account executive skills

Customer Service, 10%
Healthcare, 6%
Account Management, 6%
PowerPoint, 6%
National Accounts, 6%
CRM, 4%

Common director, national accounts skills

Account Management, 15%
National Accounts, 12%
Channel Marketing, 11%
Healthcare, 9%
Pharmaceutical Industry, 8%
Trade Shows, 5%

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National Account Executive
National Account Executive vs Director, National Accounts

Updated January 8, 2025

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