Residential sales representative vs marketing representative

The differences between residential sales representatives and marketing representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a residential sales representative, becoming a marketing representative takes usually requires 4-6 years. Additionally, a residential sales representative has an average salary of $54,919, which is higher than the $47,376 average annual salary of a marketing representative.

The top three skills for a residential sales representative include data entry, customer relationships and weed control. The most important skills for a marketing representative are product knowledge, customer service, and sales presentations.

Residential sales representative vs marketing representative overview

	Residential Sales Representative	Marketing Representative
Yearly salary	$54,919	$47,376
Hourly rate	$26.40	$22.78
Growth rate	4%	19%
Number of jobs	148,137	217,886
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 60%	Bachelor's Degree, 68%
Average age	47	37
Years of experience	4	6

What does a residential sales representative do?

The job of a residential sales representative is to sell the products and services to potential customers. Residential sales representatives design effective strategies to generate leads, establish a plan of action, and execute it. They manage all the leads and determine their prospective clients. It is part of their job to take part in different home shows and present the products and services their company offers. Marketing, communications, leadership, and business management are some of the skills they need to develop.

What does a marketing representative do?

A marketing representative's responsibilities will vary on the line of work or industry. However, it is the role of a marketing representative to engage with clients and secure sales by promoting, demonstrating, and even advertising products or services. Furthermore, they must devise marketing strategies, conduct research and analysis through surveys and polls, lookout for new opportunities and trends, and coordinate with advertisers. One must have extensive knowledge about the product as well as communication skills, being that building rapport will be very useful in accomplishing every task.

Residential sales representative vs marketing representative salary

Residential sales representatives and marketing representatives have different pay scales, as shown below.

	Residential Sales Representative	Marketing Representative
Average salary	$54,919	$47,376
Salary range	Between $39,000 And $75,000	Between $28,000 And $77,000
Highest paying City	Columbia, MD	New York, NY
Highest paying state	New Jersey	Washington
Best paying company	American Residential Services	Amazon
Best paying industry	Technology	Finance

Differences between residential sales representative and marketing representative education

There are a few differences between a residential sales representative and a marketing representative in terms of educational background:

	Residential Sales Representative	Marketing Representative
Most common degree	Bachelor's Degree, 60%	Bachelor's Degree, 68%
Most common major	Business	Business
Most common college	SUNY College of Technology at Alfred	University of Georgia

Residential sales representative vs marketing representative demographics

Here are the differences between residential sales representatives' and marketing representatives' demographics:

	Residential Sales Representative	Marketing Representative
Average age	47	37
Gender ratio	Male, 72.3% Female, 27.7%	Male, 46.7% Female, 53.3%
Race ratio	Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.0% Asian, 5.1% White, 73.2% American Indian and Alaska Native, 0.2%	Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 9.6% White, 67.5% American Indian and Alaska Native, 0.1%
LGBT Percentage	6%	10%

Differences between residential sales representative and marketing representative duties and responsibilities

Residential sales representative example responsibilities.

Manage a sales team of 8 DSR's, performing as a supervisor and leading role.
Follow leads, complete bids, close sales and act as job foreman on all residential and commercial HVAC replacements.
Conduct follow-up of leads through means of telemarketing and person-to-person contact to identify customer needs.
Sell newspaper subscriptions to designate potential customers in order to achieve circulation sales department goals.
Generate sales appointments and insides sales opportunities through outbound telemarketing campaigns, including manual internet leads.
Contact medicare eligible recipients to sell medicare advantage plans through in-home meetings, community seminars and direct telesales.

Marketing representative example responsibilities.

Manage the overall voice/presence on Facebook and provide content into social applications as needed.
Achieve real growth successes employing attentive needs base services and business development campaigns utilizing amass network of legal and healthcare professionals.
Post creative and strategic posts regularly to the company's Facebook and Instagram pages.
Create PowerPoint presentations of the performed market research about the consumer electronics industry and the imminent competition.
Review payroll entries for accuracy and resolve issues if need.
Perform layout of classify section in InDesign each month and assist editorial department with proofing.

Residential sales representative vs marketing representative skills

Common residential sales representative skills

Data Entry, 19%
Customer Relationships, 17%
Weed Control, 12%
Telemarketing, 11%
Lawn Care, 11%
Cross-Selling, 11%

Common marketing representative skills

Product Knowledge, 19%
Customer Service, 14%
Sales Presentations, 5%
Life Insurance, 4%
PowerPoint, 4%
Business Development, 4%

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Residential Sales Representative
Residential Sales Representative vs Marketing Representative

Updated January 8, 2025

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