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The differences between directors of sales and marketing and senior sales directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a director of sales and marketing and a senior sales director. Additionally, a senior sales director has an average salary of $124,597, which is higher than the $117,348 average annual salary of a director of sales and marketing.
The top three skills for a director of sales and marketing include customer service, product development and strategic sales. The most important skills for a senior sales director are sales process, customer satisfaction, and cloud.
| Director Of Sales And Marketing | Senior Sales Director | |
| Yearly salary | $117,348 | $124,597 |
| Hourly rate | $56.42 | $59.90 |
| Growth rate | 5% | 5% |
| Number of jobs | 132,459 | 91,122 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 78% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A director of sales and marketing's responsibilities revolve around overseeing the sales, budgets, and all programs related to marketing. They must implement budget goals and revenue targets, evaluate the progress of the various teams, participate in securing sales and reaching out to high profile clients, and even negotiate contracts. Furthermore, they have the discretion to assign pricing and discounts, strategize ways to build a more substantial client base, and lead a team of skilled professionals to boost sales and improve client satisfaction.
A senior sales director is in charge of spearheading and overseeing the sales operations in a company, prioritizing customer satisfaction and profit growth. Their responsibilities revolve around developing strategies to reach sales targets, devising and defining sales objectives, coordinating with fellow directors and managers, and creating extensive sales reports. Furthermore, as a senior sales director, it is essential to lead and encourage the team to reach sales goals, all while adhering to the company's policies and regulations.
Directors of sales and marketing and senior sales directors have different pay scales, as shown below.
| Director Of Sales And Marketing | Senior Sales Director | |
| Average salary | $117,348 | $124,597 |
| Salary range | Between $73,000 And $188,000 | Between $80,000 And $192,000 |
| Highest paying City | Urban Honolulu, HI | San Francisco, CA |
| Highest paying state | Hawaii | Oregon |
| Best paying company | Quidel | VMware |
| Best paying industry | Manufacturing | Manufacturing |
There are a few differences between a director of sales and marketing and a senior sales director in terms of educational background:
| Director Of Sales And Marketing | Senior Sales Director | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 78% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between directors of sales and marketing' and senior sales directors' demographics:
| Director Of Sales And Marketing | Senior Sales Director | |
| Average age | 46 | 46 |
| Gender ratio | Male, 62.1% Female, 37.9% | Male, 65.0% Female, 35.0% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |