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Internal sales representative vs customer service representative

The differences between internal sales representatives and customer service representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become an internal sales representative, becoming a customer service representative takes usually requires 6-12 months. Additionally, an internal sales representative has an average salary of $44,872, which is higher than the $32,260 average annual salary of a customer service representative.

The top three skills for an internal sales representative include phone calls, internal sales and product knowledge. The most important skills for a customer service representative are cleanliness, POS, and data entry.

Internal sales representative vs customer service representative overview

Internal Sales RepresentativeCustomer Service Representative
Yearly salary$44,872$32,260
Hourly rate$21.57$15.51
Growth rate4%-4%
Number of jobs234,019209,515
Job satisfaction-4
Most common degreeBachelor's Degree, 71%High School Diploma, 33%
Average age4740
Years of experience412

What does an internal sales representative do?

An internal sales representative aims to promote and sell different products and services to a target client. This career significant for a successful business and the growth of revenue. Typically, they receive many queries and suggestions, which means they must communicate with clients quickly and efficiently to develop a concrete solution for each issue. They log each issue to a database for future reference.

What does a customer service representative do?

Customer service representatives are the first point of contact of the customers, acting as the frontiers of the company and help in driving customer loyalty and retention by leaving a great impression and resolving all of their concerns. They accommodate customer queries by providing useful and comprehensive information about any products or services. Some would use that as an opportunity to market and promote more sales. The most challenging issues they use to handle are customer complaints and processing of refunds and returns. They also assist in basic troubleshooting or accounts and payment setup with the use of specific guidelines or step by step procedures. At most, they help and solve customer issues on their own, but sometimes they would need support from supervisors or other departments.

Internal sales representative vs customer service representative salary

Internal sales representatives and customer service representatives have different pay scales, as shown below.

Internal Sales RepresentativeCustomer Service Representative
Average salary$44,872$32,260
Salary rangeBetween $29,000 And $68,000Between $25,000 And $41,000
Highest paying City-Des Moines, WA
Highest paying state-Washington
Best paying company-Oracle
Best paying industry-Insurance

Differences between internal sales representative and customer service representative education

There are a few differences between an internal sales representative and a customer service representative in terms of educational background:

Internal Sales RepresentativeCustomer Service Representative
Most common degreeBachelor's Degree, 71%High School Diploma, 33%
Most common majorBusinessBusiness
Most common collegeUniversity of Pennsylvania-

Internal sales representative vs customer service representative demographics

Here are the differences between internal sales representatives' and customer service representatives' demographics:

Internal Sales RepresentativeCustomer Service Representative
Average age4740
Gender ratioMale, 55.0% Female, 45.0%Male, 30.5% Female, 69.5%
Race ratioBlack or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.3% Asian, 5.2% White, 72.8% American Indian and Alaska Native, 0.2%Black or African American, 11.6% Unknown, 5.2% Hispanic or Latino, 21.2% Asian, 6.3% White, 55.0% American Indian and Alaska Native, 0.7%
LGBT Percentage6%7%

Differences between internal sales representative and customer service representative duties and responsibilities

Internal sales representative example responsibilities.

  • Accomplish tasks in a timely manner.Skills UsedComputer, math, reading wiring schematics.
  • Provide merchandising assistance to customers by building displays, negotiating placement, replenishing permanent secondary displays and using POS materials effectively.
  • Learned how to ask proper questions and communicate MetLife's product differentiators against competition

Customer service representative example responsibilities.

  • Manage and plan escalations; assure HIPPA guidelines are followed for confidentially and privacy.
  • Maintain cleanliness and safety and assist patients as necessary.
  • Operate POS system and maintain exceptional and consistent customer service.
  • Exercise proofreading and basic math skills to maintain quality control over documents process
  • Work in customer service department entering information into customer relationship management (CRM).
  • Develop highly empathetic client relationships and earn reputation for exceeding good customer service rep goals.
  • Show more

Internal sales representative vs customer service representative skills

Common internal sales representative skills
  • Phone Calls, 12%
  • Internal Sales, 10%
  • Product Knowledge, 9%
  • CRM, 8%
  • Sales Process, 7%
  • Insurance Products, 7%
Common customer service representative skills
  • Cleanliness, 10%
  • POS, 7%
  • Data Entry, 6%
  • Sales Floor, 6%
  • Customer Service, 5%
  • Home Health, 5%