National account executive vs national account manager

The differences between national account executives and national account managers can be seen in a few details. Each job has different responsibilities and duties. Additionally, a national account manager has an average salary of $96,948, which is higher than the $75,924 average annual salary of a national account executive.

The top three skills for a national account executive include customer service, healthcare and account management. The most important skills for a national account manager are account management, customer service, and national accounts.

National account executive vs national account manager overview

	National Account Executive	National Account Manager
Yearly salary	$75,924	$96,948
Hourly rate	$36.50	$46.61
Growth rate	5%	5%
Number of jobs	160,271	152,555
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 82%	Bachelor's Degree, 81%
Average age	44	46
Years of experience	-	8

What does a national account executive do?

A national account executive is responsible for identifying sales opportunities and assisting the company in achieving its sales goals. Your duties and responsibilities will include identifying new market trends and conducting research to win new accounts, enforcing the company's sales strategies and plans, and developing new revenue from existing clients by offering additional services and selling new sites. Additionally, you will be responsible for maintaining good relationships with business decision-makers at major companies, investigating promotions, sales strategies, and competitor products, and setting performance goals.

What does a national account manager do?

A national account manager is an individual who is responsible for maintaining strong relationships with key accounts from a particular region. To ensure long-term success, federal account managers must act as a liaison between customers and the internal team by achieving the customers' needs and requirements. They must identify and create attractive strategies to bring new customers and gain revenues. Also, candidates for national account managers must possess excellent interpersonal skills and experience managing national accounts.

National account executive vs national account manager salary

National account executives and national account managers have different pay scales, as shown below.

	National Account Executive	National Account Manager
Average salary	$75,924	$96,948
Salary range	Between $47,000 And $122,000	Between $73,000 And $127,000
Highest paying City	San Francisco, CA	San Francisco, CA
Highest paying state	Oregon	California
Best paying company	Thumbtack	Amazon
Best paying industry	Finance	Technology

Differences between national account executive and national account manager education

There are a few differences between a national account executive and a national account manager in terms of educational background:

	National Account Executive	National Account Manager
Most common degree	Bachelor's Degree, 82%	Bachelor's Degree, 81%
Most common major	Business	Business
Most common college	University of Pennsylvania	University of Southern California

National account executive vs national account manager demographics

Here are the differences between national account executives' and national account managers' demographics:

	National Account Executive	National Account Manager
Average age	44	46
Gender ratio	Male, 65.7% Female, 34.3%	Male, 70.7% Female, 29.3%
Race ratio	Black or African American, 7.1% Unknown, 4.1% Hispanic or Latino, 15.7% Asian, 5.7% White, 67.1% American Indian and Alaska Native, 0.4%	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage	5%	7%

Differences between national account executive and national account manager duties and responsibilities

National account executive example responsibilities.

Manage a customer relations management (CRM) system by inputting customer orders and information necessary to manage each account.
Use SalesForce to effective manage current relationships and new prospects.
Utilize SalesForce daily in order to effectively prospect and manage sales cycle.
Manage and negotiate contracts with large strategic IDNs while supporting GPO management.
Manage OEM relationship from a proactive consultative role proposing strategy and tactics for client base on research data and marketing/engagement metrics.
Maintain accounts utilizing a detail CRM database and continuous follow-ups.

National account manager example responsibilities.

Achieve ROI optimization for key retailers nationwide; employ consultative sales methodology.
Managed/Analyze individual account POS numbers to assist in forecasting, manage inventory and overall category management.
Manage OEM relationship from a proactive consultative role proposing strategy and tactics for client base on research data and marketing/engagement metrics.
Improve sales process documentation by utilizing CRM to better communicate with field sales staff in idealizing customer interactions.
Close multi-million dollar deals with DOD agencies.
Provide enterprise class products including servers, storage, networking, virtualization, and, datacenter solutions.

National account executive vs national account manager skills

Common national account executive skills

Customer Service, 10%
Healthcare, 6%
Account Management, 6%
PowerPoint, 6%
National Accounts, 6%
CRM, 4%

Common national account manager skills

Account Management, 9%
Customer Service, 9%
National Accounts, 8%
Healthcare, 6%
CRM, 4%
Customer Relationships, 4%

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National Account Executive
National Account Executive vs National Account Manager

Updated January 8, 2025

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