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Regional sales director vs senior sales manager

The differences between regional sales directors and senior sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a regional sales director and a senior sales manager. Additionally, a senior sales manager has an average salary of $140,662, which is higher than the $117,369 average annual salary of a regional sales director.

The top three skills for a regional sales director include regional sales, healthcare and CRM. The most important skills for a senior sales manager are customer satisfaction, sales process, and customer service.

Regional sales director vs senior sales manager overview

Regional Sales DirectorSenior Sales Manager
Yearly salary$117,369$140,662
Hourly rate$56.43$67.63
Growth rate5%5%
Number of jobs97,379115,070
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 73%
Average age4646
Years of experience88

What does a regional sales director do?

A regional sales director is responsible for monitoring sales quotas for a specific area or region, developing sales strategies, and adjusting existing techniques to increase revenues and achieve its profitability goals. Regional sales directors manage marketing campaigns, analyze current market trends to meet consumer demands, plan promotional events, handle employees' sales training programs, and coordinate with multiple sales teams to implement effective sales processes. A regional sales director must have excellent leadership and communication skills, especially managing customers' inquiries and concerns and resolving complaints.

What does a senior sales manager do?

Senior sales managers take the lead in handling sales operations in the organization. They supervise the activities performed by the junior sales management team. It is their responsibility to maximize the potential of the sales team, establish sales plans, and justify these plans to superior management. They aim to expand the customer base of the company and its strong presence in the market. The skills these managers should have include leadership, organization, communication, and the ability to recruit talented sales agents.

Regional sales director vs senior sales manager salary

Regional sales directors and senior sales managers have different pay scales, as shown below.

Regional Sales DirectorSenior Sales Manager
Average salary$117,369$140,662
Salary rangeBetween $77,000 And $177,000Between $95,000 And $206,000
Highest paying CityLas Vegas, NVWashington, DC
Highest paying stateNevadaMaine
Best paying companyCato FashionsLeprino Foods
Best paying industryPharmaceuticalProfessional

Differences between regional sales director and senior sales manager education

There are a few differences between a regional sales director and a senior sales manager in terms of educational background:

Regional Sales DirectorSenior Sales Manager
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 73%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Regional sales director vs senior sales manager demographics

Here are the differences between regional sales directors' and senior sales managers' demographics:

Regional Sales DirectorSenior Sales Manager
Average age4646
Gender ratioMale, 75.8% Female, 24.2%Male, 61.4% Female, 38.6%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between regional sales director and senior sales manager duties and responsibilities

Regional sales director example responsibilities.

  • Navigate hospital access while managing GPO and IDN challenges.
  • Utilize a CRM to manage communications and relationship development with customers.
  • Manage global corporate RFP negotiations for inclusion in prefer hotel programs.
  • Cultivate and manage business relationships with wholesale distributors creating positive impact for newsstand product sell at retail.
  • Establish booking goals for team members and set goals for participating market hotels on a quarterly basis.
  • Sell SaaS repossession management solution to banks, captives, credit unions, sub-prime lenders and title loan companies.
  • Show more

Senior sales manager example responsibilities.

  • Develop new business leads, signing new corporate and business group (SMERF) contracts.
  • Communicate and manage expectations by fully utilizing available reports, CRM technologies and available resources.
  • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
  • Full responsibility for all sales activities for a start-up electronic commerce company managing electronic data flow in the healthcare industry.
  • Develop and maintain SMERF and corporate accounts.
  • Work closely with national reservation to prevent over booking dates.
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Regional sales director vs senior sales manager skills

Common regional sales director skills
  • Regional Sales, 11%
  • Healthcare, 6%
  • CRM, 6%
  • Customer Service, 6%
  • Sales Process, 5%
  • Sales Management, 4%
Common senior sales manager skills
  • Customer Satisfaction, 17%
  • Sales Process, 16%
  • Customer Service, 5%
  • Sales Training, 4%
  • Sales Performance, 4%
  • CRM, 4%

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