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The differences between associate sales representatives and sales development representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an associate sales representative and a sales development representative. Additionally, a sales development representative has an average salary of $51,504, which is higher than the $51,007 average annual salary of an associate sales representative.
The top three skills for an associate sales representative include work ethic, patients and product knowledge. The most important skills for a sales development representative are SDR, lead generation, and customer service.
| Associate Sales Representative | Sales Development Representative | |
| Yearly salary | $51,007 | $51,504 |
| Hourly rate | $24.52 | $24.76 |
| Growth rate | 4% | 4% |
| Number of jobs | 333,049 | 199,588 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 59% | Bachelor's Degree, 83% |
| Average age | 47 | 47 |
| Years of experience | 4 | 4 |
The duties of an associate sales representative depend on one's line of work or industry of employment. Their responsibilities typically revolve around reaching out to clients through calls or door-to-door visits, offering products and services, collecting payments, addressing issues and concerns, and performing corrective measures when necessary. An associate sales representative often has a quota and deadline to reach; therefore, it is essential to be sales driven and goal-oriented. Furthermore, one must adhere to the policies and regulations of the company.
A sales development representative qualifies leads at the sales funnel's initial stages. Sales development representatives need to conduct research for prospective clients and qualify the leads before handing them to the sales team. They develop sales strategies to attract buyers or solicit potential customers. They need to build relationships with their customers to determine their needs and qualify the viability of interests to drive sales. Also, they collaborate with the sales executives making certain that corporate targets and goals are met.
Associate sales representatives and sales development representatives have different pay scales, as shown below.
| Associate Sales Representative | Sales Development Representative | |
| Average salary | $51,007 | $51,504 |
| Salary range | Between $37,000 And $68,000 | Between $34,000 And $77,000 |
| Highest paying City | Boston, MA | Boston, MA |
| Highest paying state | Massachusetts | Alaska |
| Best paying company | Verint | PitchBook Data |
| Best paying industry | Health Care | Start-up |
There are a few differences between an associate sales representative and a sales development representative in terms of educational background:
| Associate Sales Representative | Sales Development Representative | |
| Most common degree | Bachelor's Degree, 59% | Bachelor's Degree, 83% |
| Most common major | Business | Business |
| Most common college | SUNY College of Technology at Alfred | University of Pennsylvania |
Here are the differences between associate sales representatives' and sales development representatives' demographics:
| Associate Sales Representative | Sales Development Representative | |
| Average age | 47 | 47 |
| Gender ratio | Male, 50.8% Female, 49.2% | Male, 63.1% Female, 36.9% |
| Race ratio | Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2% | Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.4% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 6% | 6% |