Group sales representative vs advertising sales representative

The differences between group sales representatives and advertising sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a group sales representative and an advertising sales representative. Additionally, a group sales representative has an average salary of $68,567, which is higher than the $63,224 average annual salary of an advertising sales representative.

The top three skills for a group sales representative include customer service, reservations and sales techniques. The most important skills for an advertising sales representative are CRM, powerpoint, and media sales.

Group sales representative vs advertising sales representative overview

	Group Sales Representative	Advertising Sales Representative
Yearly salary	$68,567	$63,224
Hourly rate	$32.96	$30.40
Growth rate	4%	-8%
Number of jobs	142,815	202,147
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 75%	Bachelor's Degree, 69%
Average age	47	44
Years of experience	4	4

What does a group sales representative do?

The group sales representative is the major point of contact for sales customers. The representative attends to customer complaints and provides solutions to them. They also monitor the quality of customer service delivery. In addition to that, you may be required to make use of databases to input data, make sales reports, and monitor overall sales goals progress in the firm. The group sales rep leads a sales team and ensures that all team members meet their sales targets.

What does an advertising sales representative do?

Advertising sales representatives are professionals who sell advertising space in print publications, websites, and outdoor media to companies that want to advertise their products. These representatives are required to identify potential clients and meet them to present information about all the advertising services that they can offer to them. To identify potential clients, representatives must carry out tasks such as placing cold calls, sending out emails, or following up on inquiries. Advertising sales representatives must also keep in regular contact with their current clients and maintain customer satisfaction.

Group sales representative vs advertising sales representative salary

Group sales representatives and advertising sales representatives have different pay scales, as shown below.

	Group Sales Representative	Advertising Sales Representative
Average salary	$68,567	$63,224
Salary range	Between $43,000 And $108,000	Between $35,000 And $112,000
Highest paying City	-	Harrison, NY
Highest paying state	-	New York
Best paying company	-	Amazon
Best paying industry	-	Telecommunication

Differences between group sales representative and advertising sales representative education

There are a few differences between a group sales representative and an advertising sales representative in terms of educational background:

	Group Sales Representative	Advertising Sales Representative
Most common degree	Bachelor's Degree, 75%	Bachelor's Degree, 69%
Most common major	Business	Business
Most common college	SUNY College of Technology at Alfred	University of Pennsylvania

Group sales representative vs advertising sales representative demographics

Here are the differences between group sales representatives' and advertising sales representatives' demographics:

	Group Sales Representative	Advertising Sales Representative
Average age	47	44
Gender ratio	Male, 52.5% Female, 47.5%	Male, 42.2% Female, 57.8%
Race ratio	Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%	Black or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.4% Asian, 4.6% White, 71.4% American Indian and Alaska Native, 0.4%
LGBT Percentage	6%	10%

Differences between group sales representative and advertising sales representative duties and responsibilities

Group sales representative example responsibilities.

Manage and create all content distribute via various social media outlets: Facebook, twitter, feedback blogs, etc.
Aid the technology group in building and customizing proprietary, web-base sales reporting and CRM systems.
Document an accurate account of transactions, services and communications with potential, new and existing clients within the CRM database.
Provide merchandising assistance to customers by building displays, negotiating placement, replenishing permanent secondary displays and using POS materials effectively.
Conduct internal audits of business processes leading to successful ISO certification.

Advertising sales representative example responsibilities.

Manage print advertising, online banner, SEO, email marketing, SMS, and social media for clients.
Manage and creaat multiple PPC advertising campaigns, generating conversions for companies selling everything from gumballs, cleaning services to motorhomes.
Partner with account managers to assist customers with SEO, SEM, PPC, and social media marketing.
Generate new business for yellow page advertising through cold-calling and telemarketing efforts using SEM and SEO forms of internet marketing.
Solicit the sale of advertising space through telemarketing.
Post sale SEM analysis to optimize value to clients.

Group sales representative vs advertising sales representative skills

Common group sales representative skills

Customer Service, 12%
Reservations, 11%
Sales Techniques, 10%
Business Development, 7%
Group Life, 6%
Trade Shows, 6%

Common advertising sales representative skills

CRM, 15%
PowerPoint, 12%
Media Sales, 10%
Account Management, 7%
SEM, 6%
Sales Territory, 5%

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Group Sales Representative
Group Sales Representative vs Advertising Sales Representative

Updated January 8, 2025

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