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Premise sales representative vs field representative

The differences between premise sales representatives and field representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a premise sales representative and a field representative. Additionally, a premise sales representative has an average salary of $46,405, which is higher than the $43,321 average annual salary of a field representative.

The top three skills for a premise sales representative include wine, customer service and POS. The most important skills for a field representative are PET, patients, and customer service.

Premise sales representative vs field representative overview

Premise Sales RepresentativeField Representative
Yearly salary$46,405$43,321
Hourly rate$22.31$20.83
Growth rate4%4%
Number of jobs121,579181,538
Job satisfaction--
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 59%
Average age4747
Years of experience44

What does a premise sales representative do?

A premise sales representative is an individual who develops and maintains relationships with off-premise and on-premise accounts across a covered territory. Premise sales representatives must achieve sales goals through proactive cold calling to businesses and the use of strategic sales methods to attain new business while servicing the existing business. They are required to provide excellent customer service by assisting managers and by handling customer service complaints professionally. Premise sales representatives must also deliver sales presentations that describe products and their prices.

What does a field representative do?

The primary role of field marketing representatives is to drive brand awareness through face-to-face customer interaction. They are the liaisons between sellers and buyers, providing vital information on products and services. To drive sales, they typically promote human relations via communication and distribution of marketing collateral. They design, implement, and execute field marketing campaigns. Other responsibilities of a field marketing representative include negotiating with retailers, promoting business expansion opportunities to merchants and retailers, and attending relevant trade events.

Premise sales representative vs field representative salary

Premise sales representatives and field representatives have different pay scales, as shown below.

Premise Sales RepresentativeField Representative
Average salary$46,405$43,321
Salary rangeBetween $28,000 And $74,000Between $26,000 And $71,000
Highest paying City-Camden, NJ
Highest paying state-New Jersey
Best paying company-Bayer
Best paying industry-Government

Differences between premise sales representative and field representative education

There are a few differences between a premise sales representative and a field representative in terms of educational background:

Premise Sales RepresentativeField Representative
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 59%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaSUNY College of Technology at Alfred

Premise sales representative vs field representative demographics

Here are the differences between premise sales representatives' and field representatives' demographics:

Premise Sales RepresentativeField Representative
Average age4747
Gender ratioMale, 61.7% Female, 38.3%Male, 62.1% Female, 37.9%
Race ratioBlack or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.3% Asian, 5.2% White, 72.8% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.9% Asian, 5.1% White, 73.2% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between premise sales representative and field representative duties and responsibilities

Premise sales representative example responsibilities.

  • Utilize CRM database to manage and track prospect interaction to ensure accurate documentation of window requirements and ongoing communication.
  • Participate in weekly meetings with production, MRP, inventory control to discuss replenishment and customer orders that are late.
  • Build displays and help pack out warehouse load and DSD load.
  • Work with bars, restaurants, and night clubs on a daily basis to promote and sell the extensive MillerCoors portfolio.
  • Coordinate and organize wine presentations for account patrons.
  • Secure placement and maximum utilization of generic and thematic POS materials.
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Field representative example responsibilities.

  • Manage all POS, features, team sports, leagues and all other event activation for retail restaurants and bars.
  • Work with and lead operators, effectively conveying information, ensuring successful wireline operation performance.
  • Achieve real growth successes employing attentive needs base services and business development campaigns utilizing amass network of legal and healthcare professionals.
  • Build handrails/guardrails, board up broken windows, and secure damage doors.
  • Service peach tree windows and doors, patio door and repair broken window.
  • Interpret global positioning satellite (GPS) data to calibrate proper chemical and fertilizer applications.
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Premise sales representative vs field representative skills

Common premise sales representative skills
  • Wine, 30%
  • Customer Service, 9%
  • POS, 7%
  • Sales Presentations, 4%
  • Product Knowledge, 4%
  • Delivery Dates, 4%
Common field representative skills
  • PET, 29%
  • Patients, 15%
  • Customer Service, 12%
  • Data Collection, 6%
  • PowerPoint, 5%
  • Field Testing, 4%