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The differences between sales representatives and marketing/sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a sales representative and a marketing/sales representative. Additionally, a marketing/sales representative has an average salary of $62,917, which is higher than the $56,591 average annual salary of a sales representative.
The top three skills for a sales representative include sales process, product knowledge and customer service. The most important skills for a marketing/sales representative are customer relations, business relationships, and sales rep.
| Sales Representative | Marketing/Sales Representative | |
| Yearly salary | $56,591 | $62,917 |
| Hourly rate | $27.21 | $30.25 |
| Growth rate | 4% | 4% |
| Number of jobs | 205,456 | 274,768 |
| Job satisfaction | 4.33 | - |
| Most common degree | Bachelor's Degree, 54% | Bachelor's Degree, 66% |
| Average age | 47 | 47 |
| Years of experience | 4 | 4 |
Sales representatives primarily sell the company's products and services to businesses or organizations. They should be adept at closing out sales, negotiating, and providing customer service. They should be knowledgeable about the products or services of the manufacturer or producer they represent. They must also have strong analytical skills that would help them in coming up with cost-benefit analysis in assessing the current roster of clients and even prospective ones. Sales representatives should also be able to maintain good working relationships with all involved stakeholders, especially clients.
The job of marketing/sales representatives is to pitch a company's products and services to potential customers. They work to drive brand awareness through face-to-face consumer interaction. They are often considered as a liaison between sellers and buyers, providing information about products and services. They promote human relationships through marketing collateral distribution and communication. Other responsibilities include planning and implementing marketing campaigns, maintaining good relationships with vendors and venues, and promoting business expansion opportunities. This role requires a bachelor's degree in business administration, communications and marketing experience, excellent communication skills, and time management skills.
Sales representatives and marketing/sales representatives have different pay scales, as shown below.
| Sales Representative | Marketing/Sales Representative | |
| Average salary | $56,591 | $62,917 |
| Salary range | Between $33,000 And $94,000 | Between $42,000 And $92,000 |
| Highest paying City | Boston, MA | Seattle, WA |
| Highest paying state | Massachusetts | New Hampshire |
| Best paying company | Bosch USA | |
| Best paying industry | Pharmaceutical | Finance |
There are a few differences between a sales representative and a marketing/sales representative in terms of educational background:
| Sales Representative | Marketing/Sales Representative | |
| Most common degree | Bachelor's Degree, 54% | Bachelor's Degree, 66% |
| Most common major | Business | Business |
| Most common college | SUNY College of Technology at Alfred | University of Pennsylvania |
Here are the differences between sales representatives' and marketing/sales representatives' demographics:
| Sales Representative | Marketing/Sales Representative | |
| Average age | 47 | 47 |
| Gender ratio | Male, 58.1% Female, 41.9% | Male, 53.1% Female, 46.9% |
| Race ratio | Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.5% American Indian and Alaska Native, 0.2% | Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 6% | 6% |