Post job

Lead sales representative vs distribution sales representative

The differences between lead sales representatives and distribution sales representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a lead sales representative, becoming a distribution sales representative takes usually requires 2-4 years. Additionally, a lead sales representative has an average salary of $54,079, which is higher than the $41,865 average annual salary of a distribution sales representative.

The top three skills for a lead sales representative include cleanliness, customer service and POS. The most important skills for a distribution sales representative are product knowledge, territory sales, and customer accounts.

Lead sales representative vs distribution sales representative overview

Lead Sales RepresentativeDistribution Sales Representative
Yearly salary$54,079$41,865
Hourly rate$26.00$20.13
Growth rate-4%
Number of jobs404,430235,775
Job satisfaction--
Most common degreeBachelor's Degree, 48%Bachelor's Degree, 62%
Average age4347
Years of experience64

What does a lead sales representative do?

A lead sales representative is responsible for selling goods and services to existing and potential customers through electronic communications and area visits. Lead sales representatives should be highly-knowledgeable of the products that the company offers to discuss and demonstrate the features to the client accurately. They take orders, process orders, and ensure the correct distribution details according to the customers' specifications. A lead sales representative also monitors the team's sales performance and strategize opportunities to maximize selling techniques and increase profitability.

What does a distribution sales representative do?

A distribution sales representative is a sales professional who usually works for wholesale and manufacturing companies, aiming to secure sales with retailers and individuals. Their duties entail conducting market research and analyses to find client and business opportunities, generating leads, communicating with clients through calls, arranging appointments, answering inquiries, discussing product or service specifications, and negotiating contracts, building positive relationships along the way. Moreover, as a distribution sales representative, keeping up with the latest trends to enhance sales pitches is essential.

Lead sales representative vs distribution sales representative salary

Lead sales representatives and distribution sales representatives have different pay scales, as shown below.

Lead Sales RepresentativeDistribution Sales Representative
Average salary$54,079$41,865
Salary rangeBetween $32,000 And $89,000Between $25,000 And $68,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between lead sales representative and distribution sales representative education

There are a few differences between a lead sales representative and a distribution sales representative in terms of educational background:

Lead Sales RepresentativeDistribution Sales Representative
Most common degreeBachelor's Degree, 48%Bachelor's Degree, 62%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at DelhiSUNY College of Technology at Alfred

Lead sales representative vs distribution sales representative demographics

Here are the differences between lead sales representatives' and distribution sales representatives' demographics:

Lead Sales RepresentativeDistribution Sales Representative
Average age4347
Gender ratioMale, 55.1% Female, 44.9%Male, 65.1% Female, 34.9%
Race ratioBlack or African American, 8.4% Unknown, 4.6% Hispanic or Latino, 17.6% Asian, 6.9% White, 61.8% American Indian and Alaska Native, 0.7%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%
LGBT Percentage9%6%

Differences between lead sales representative and distribution sales representative duties and responsibilities

Lead sales representative example responsibilities.

  • Lead CRM and software training with the dealership's BDR teams; purchase order arrangements track contracts and collect payments
  • Create and lead staff development sessions on solution selling techniques/running effective promotions/POS execution/trade math.
  • Utilize computer programs such as word, excel and PowerPoint to help create teaching tools.
  • Maintain customer accounts with customer relationship management (CRM) database and ensure timely payments of all outstanding balances.
  • Assist clients in selection and completion of purchases including sales using POS system and assist in monitoring and logging inventory.
  • Present PowerPoint presentations in a classroom environment to regional managers.
  • Show more

Distribution sales representative example responsibilities.

  • Manage merchandising and POS materials at the retail store level ensuring meticulous compliance with all current corporate initiative regulations.
  • Provide power design solutions to OEM 's
  • Excel in responsive customer support; personally responsible for worldwide international service centers and primary aircraft OEM accounts.
  • Develop and implement marketing programs for distributors and retailers, including co-op advertising plans, promotional events, and merchandising techniques.
  • Install and maintain software, hardware and networking and troubleshoot computer systems for problems ranging from software incompatibilities to electrical problems.

Lead sales representative vs distribution sales representative skills

Common lead sales representative skills
  • Cleanliness, 87%
  • Customer Service, 3%
  • POS, 2%
  • Product Knowledge, 2%
  • Medicare, 1%
  • Outbound Calls, 1%
Common distribution sales representative skills
  • Product Knowledge, 30%
  • Territory Sales, 12%
  • Customer Accounts, 6%
  • Sales Presentations, 5%
  • Business Development, 4%
  • Medical Sales, 4%