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The differences between lead sales representatives and sales support representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a lead sales representative, becoming a sales support representative takes usually requires 2-4 years. Additionally, a lead sales representative has an average salary of $54,079, which is higher than the $38,310 average annual salary of a sales support representative.
The top three skills for a lead sales representative include cleanliness, customer service and POS. The most important skills for a sales support representative are sales support, phone calls, and POS.
| Lead Sales Representative | Sales Support Representative | |
| Yearly salary | $54,079 | $38,310 |
| Hourly rate | $26.00 | $18.42 |
| Growth rate | - | 4% |
| Number of jobs | 404,430 | 319,292 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 48% | Bachelor's Degree, 55% |
| Average age | 43 | 47 |
| Years of experience | 6 | 4 |
A lead sales representative is responsible for selling goods and services to existing and potential customers through electronic communications and area visits. Lead sales representatives should be highly-knowledgeable of the products that the company offers to discuss and demonstrate the features to the client accurately. They take orders, process orders, and ensure the correct distribution details according to the customers' specifications. A lead sales representative also monitors the team's sales performance and strategize opportunities to maximize selling techniques and increase profitability.
A sales support representative is responsible for assisting the complex operations of sales departments, performing administrative duties under the supervision of a direct manager. Sales support representatives' tasks include acknowledging and encoding customers' orders in the system, processing payments, responding to the customers' inquiries and concerns about the products, writing sales reports, and updating the customer of the shipment details. They also support the sales representatives on selling goods and services to potential customers by creating marketing materials and communicating with customers over the phone and e-mail to generate revenues and increase profits.
Lead sales representatives and sales support representatives have different pay scales, as shown below.
| Lead Sales Representative | Sales Support Representative | |
| Average salary | $54,079 | $38,310 |
| Salary range | Between $32,000 And $89,000 | Between $30,000 And $48,000 |
| Highest paying City | - | Seattle, WA |
| Highest paying state | - | Washington |
| Best paying company | - | NetApp |
| Best paying industry | - | Finance |
There are a few differences between a lead sales representative and a sales support representative in terms of educational background:
| Lead Sales Representative | Sales Support Representative | |
| Most common degree | Bachelor's Degree, 48% | Bachelor's Degree, 55% |
| Most common major | Business | Business |
| Most common college | SUNY College of Technology at Delhi | SUNY College of Technology at Alfred |
Here are the differences between lead sales representatives' and sales support representatives' demographics:
| Lead Sales Representative | Sales Support Representative | |
| Average age | 43 | 47 |
| Gender ratio | Male, 55.1% Female, 44.9% | Male, 39.9% Female, 60.1% |
| Race ratio | Black or African American, 8.4% Unknown, 4.6% Hispanic or Latino, 17.6% Asian, 6.9% White, 61.8% American Indian and Alaska Native, 0.7% | Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.0% Asian, 5.1% White, 73.1% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 9% | 6% |