Solution sales representative vs retail sales representative

The differences between solution sales representatives and retail sales representatives can be seen in a few details. Each job has different responsibilities and duties. Additionally, a solution sales representative has an average salary of $78,463, which is higher than the $37,907 average annual salary of a retail sales representative.

The top three skills for a solution sales representative include marketing campaigns, customer satisfaction and sales process. The most important skills for a retail sales representative are retail sales, retail store, and POS.

Solution sales representative vs retail sales representative overview

	Solution Sales Representative	Retail Sales Representative
Yearly salary	$78,463	$37,907
Hourly rate	$37.72	$18.22
Growth rate	4%	-
Number of jobs	198,547	391,763
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 68%	Bachelor's Degree, 58%
Average age	47	41
Years of experience	4	-

What does a solution sales representative do?

A solution sales representative is responsible for selling and promoting the company's goods and services to clients and customers, recommending appropriate merchandise solutions depending on the customers' needs and budget limitations. Solution sales representatives identify leads through directories research and customer referrals, developing effective sales pitch to attract potential clients by discussing everything about the services. A solution sales representative must have excellent communication skills, especially in responding to the customers' inquiries and concerns, processing orders, and resolving complaints.

What does a retail sales representative do?

A retail salesperson's responsibility is to sell products and provide necessary information to the consumers to convince them of availing items. Retail salesperson's duties include coordinating with promotional programs, recommending strategies to increase sales, answering customer's inquiries, and escalating any concerns to the management that might affect the company's sales performance. A retail salesperson must have excellent communication skills to build a good rapport with the customers and assist them with their needs. A retail salesperson also helps with inventories and documenting a customer's suggestion for service improvement.

Solution sales representative vs retail sales representative salary

Solution sales representatives and retail sales representatives have different pay scales, as shown below.

	Solution Sales Representative	Retail Sales Representative
Average salary	$78,463	$37,907
Salary range	Between $50,000 And $120,000	Between $28,000 And $50,000
Highest paying City	Boston, MA	Portland, ME
Highest paying state	Washington	Maine
Best paying company	Capgemini	Pella
Best paying industry	Transportation	Manufacturing

Differences between solution sales representative and retail sales representative education

There are a few differences between a solution sales representative and a retail sales representative in terms of educational background:

	Solution Sales Representative	Retail Sales Representative
Most common degree	Bachelor's Degree, 68%	Bachelor's Degree, 58%
Most common major	Business	Business
Most common college	Stanford University	-

Solution sales representative vs retail sales representative demographics

Here are the differences between solution sales representatives' and retail sales representatives' demographics:

	Solution Sales Representative	Retail Sales Representative
Average age	47	41
Gender ratio	Male, 69.4% Female, 30.6%	Male, 54.6% Female, 45.4%
Race ratio	Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.4% Asian, 5.2% White, 72.6% American Indian and Alaska Native, 0.2%	Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 20.9% Asian, 6.9% White, 56.4% American Indian and Alaska Native, 0.6%
LGBT Percentage	6%	7%

Differences between solution sales representative and retail sales representative duties and responsibilities

Solution sales representative example responsibilities.

Generate leads and evangelize product to physicians in orthopedics, hematology, internal medicine, surgery, critical care and cardiology.
Deliver effective strategies to improve financial growth while enhancing internal controls such as Microsoft CRM system.
Generate leads and evangelize product to physicians in orthopedics, hematology, internal medicine, surgery, critical care and cardiology.
Describe product to customers and accurately explain details about DirecTV services.

Retail sales representative example responsibilities.

Track leads, manage business opportunity, and initiate sales promotions using Siebel CRM.
Achieve quarterly and yearly bonus goals by controlling business expenses and effectively managing payroll costs.
Train new RSC members on sales techniques.
Complete daily office visit entries through CRM.
Conduct WebEx & PowerPoint presentations over the phone.
Used passion for technology and resourcefulness to generate sales.

Solution sales representative vs retail sales representative skills

Common solution sales representative skills

Marketing Campaigns, 25%
Customer Satisfaction, 13%
Sales Process, 10%
Business Development, 8%
Customer Relationships, 5%
Customer Service, 5%

Common retail sales representative skills

Retail Sales, 30%
Retail Store, 17%
POS, 12%
Store Management, 7%
Customer Relationships, 4%
Broadband, 3%

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Solution Sales Representative
Solution Sales Representative vs Retail Sales Representative

Updated January 8, 2025

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