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The differences between channel sales representatives and business sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a channel sales representative and a business sales representative. Additionally, a channel sales representative has an average salary of $66,190, which is higher than the $58,288 average annual salary of a business sales representative.
The top three skills for a channel sales representative include lead generation, direct sales and channel sales. The most important skills for a business sales representative are business sales, customer accounts, and customer service.
| Channel Sales Representative | Business Sales Representative | |
| Yearly salary | $66,190 | $58,288 |
| Hourly rate | $31.82 | $28.02 |
| Growth rate | 4% | 4% |
| Number of jobs | 215,005 | 226,438 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 68% |
| Average age | 47 | 47 |
| Years of experience | 4 | 4 |
A channel sales representative is typically in charge of securing sales with vendors and resellers. Their responsibilities often include performing research and analysis to identify new business and client opportunities, generating leads, and devising strategies to close deals. They must also liaise with clients through calls or correspondence, arrange appointments, offer products and services, recommend promotions, negotiate contracts, and even process payments. Furthermore, as a channel sales representative, it is essential to build positive relationships with clients, all while adhering to the company's policies and regulations.
A business sales representative's role is to develop strategies in identifying leads and opportunities to secure sales. Their responsibilities revolve around reaching out to clients to offer products and services, discussing the pricing and specifications of products, processing payments, and gathering necessary client information. They may also arrange appointments with clients to negotiate and sign contracts. Furthermore, as a business sales representative, it is essential to produce progress reports and presentations, handle issues and complaints, maintain records of all transactions, and regularly update databases.
Channel sales representatives and business sales representatives have different pay scales, as shown below.
| Channel Sales Representative | Business Sales Representative | |
| Average salary | $66,190 | $58,288 |
| Salary range | Between $45,000 And $97,000 | Between $31,000 And $108,000 |
| Highest paying City | Las Vegas, NV | Bothell, WA |
| Highest paying state | Nevada | Washington |
| Best paying company | Microsoft | Amazon |
| Best paying industry | Technology | - |
There are a few differences between a channel sales representative and a business sales representative in terms of educational background:
| Channel Sales Representative | Business Sales Representative | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 68% |
| Most common major | Business | Business |
| Most common college | SUNY College of Technology at Alfred | Stanford University |
Here are the differences between channel sales representatives' and business sales representatives' demographics:
| Channel Sales Representative | Business Sales Representative | |
| Average age | 47 | 47 |
| Gender ratio | Male, 67.2% Female, 32.8% | Male, 61.4% Female, 38.6% |
| Race ratio | Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.1% Asian, 5.1% White, 73.0% American Indian and Alaska Native, 0.2% | Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.3% Asian, 5.2% White, 72.7% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 6% | 6% |