Director, national accounts vs regional sales director

The differences between directors, national accounts and regional sales directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a director, national accounts and a regional sales director. Additionally, a director, national accounts has an average salary of $118,359, which is higher than the $117,369 average annual salary of a regional sales director.

The top three skills for a director, national accounts include account management, national accounts and channel marketing. The most important skills for a regional sales director are regional sales, healthcare, and CRM.

Director, national accounts vs regional sales director overview

	Director, National Accounts	Regional Sales Director
Yearly salary	$118,359	$117,369
Hourly rate	$56.90	$56.43
Growth rate	5%	5%
Number of jobs	66,271	97,379
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 82%	Bachelor's Degree, 79%
Average age	46	46
Years of experience	8	8

What does a director, national accounts do?

A director of national accounts is in charge of spearheading the efforts in expanding client relationships at wide locations. Their responsibilities typically revolve around setting goals and objectives, managing budgets and schedules, developing projects and clients for customer satisfaction, and devising strategies to find new business opportunities. They also develop ways to optimize business procedures, ensuring efficiency and profit growth. Furthermore, as a director, it is essential to lead and encourage the workforce to reach goals, all while implementing the company's policies and regulations.

What does a regional sales director do?

A regional sales director is responsible for monitoring sales quotas for a specific area or region, developing sales strategies, and adjusting existing techniques to increase revenues and achieve its profitability goals. Regional sales directors manage marketing campaigns, analyze current market trends to meet consumer demands, plan promotional events, handle employees' sales training programs, and coordinate with multiple sales teams to implement effective sales processes. A regional sales director must have excellent leadership and communication skills, especially managing customers' inquiries and concerns and resolving complaints.

Director, national accounts vs regional sales director salary

Directors, national accounts and regional sales directors have different pay scales, as shown below.

	Director, National Accounts	Regional Sales Director
Average salary	$118,359	$117,369
Salary range	Between $88,000 And $159,000	Between $77,000 And $177,000
Highest paying City	-	Las Vegas, NV
Highest paying state	-	Nevada
Best paying company	-	Cato Fashions
Best paying industry	-	Pharmaceutical

Differences between director, national accounts and regional sales director education

There are a few differences between a director, national accounts and a regional sales director in terms of educational background:

	Director, National Accounts	Regional Sales Director
Most common degree	Bachelor's Degree, 82%	Bachelor's Degree, 79%
Most common major	Business	Business
Most common college	University of Southern California	University of Southern California

Director, national accounts vs regional sales director demographics

Here are the differences between directors, national accounts' and regional sales directors' demographics:

	Director, National Accounts	Regional Sales Director
Average age	46	46
Gender ratio	Male, 76.3% Female, 23.7%	Male, 75.8% Female, 24.2%
Race ratio	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage	7%	7%

Differences between director, national accounts and regional sales director duties and responsibilities

Director, national accounts example responsibilities.

Utilize Microsoft CRM to maintain pipeline of leads, opportunities, and sales to aid in forecasting future sales expectations.
Manage cross-selling opportunities between all business segments.
Key business development sell in national healthcare vertical business group; sell to hospitals and group purchasing organizations nationally.
Develop and maintain excellent relationships with GPO purchasing and clinical leadership and leverage those relationships to gain and maintain business.
Structure SalesForce CRM tool to effectively create a measurable pipeline of sales activity for the company.
Negotiate home healthcare and hospice contracts, re-negotiate and amend existing contracts by utilizing pricing analyses and product differentiation.

Regional sales director example responsibilities.

Navigate hospital access while managing GPO and IDN challenges.
Utilize a CRM to manage communications and relationship development with customers.
Manage global corporate RFP negotiations for inclusion in prefer hotel programs.
Cultivate and manage business relationships with wholesale distributors creating positive impact for newsstand product sell at retail.
Establish booking goals for team members and set goals for participating market hotels on a quarterly basis.
Sell SaaS repossession management solution to banks, captives, credit unions, sub-prime lenders and title loan companies.

Director, national accounts vs regional sales director skills

Common director, national accounts skills

Account Management, 15%
National Accounts, 12%
Channel Marketing, 11%
Healthcare, 9%
Pharmaceutical Industry, 8%
Trade Shows, 5%

Common regional sales director skills

Regional Sales, 11%
Healthcare, 6%
CRM, 6%
Customer Service, 6%
Sales Process, 5%
Sales Management, 4%

Director, National Accounts vs. similar jobs

Director, National Accounts related careers

Director, National Accounts related jobs

What similar roles do

Zippia Careers
Executive Management Industry
Director, National Accounts
Director, National Accounts vs Regional Sales Director

Updated January 8, 2025

Browse executive management jobs