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Software sales representative vs marketing/sales representative

The differences between software sales representatives and marketing/sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a software sales representative and a marketing/sales representative. Additionally, a software sales representative has an average salary of $82,188, which is higher than the $62,917 average annual salary of a marketing/sales representative.

The top three skills for a software sales representative include cloud, software sales and healthcare. The most important skills for a marketing/sales representative are customer relations, business relationships, and sales rep.

Software sales representative vs marketing/sales representative overview

Software Sales RepresentativeMarketing/Sales Representative
Yearly salary$82,188$62,917
Hourly rate$39.51$30.25
Growth rate4%4%
Number of jobs146,618274,768
Job satisfaction--
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 66%
Average age4747
Years of experience44

What does a software sales representative do?

A software sales representative is responsible for selling technology products and software applications, as well as responding to the customers' inquiries and concerns, and resolving complaints. Software sales representatives take customer orders, process their payments, and set the delivery schedule according to the customers' preference. They also discuss the products' terms of service, including its maintenance instructions, and other related conditions. A software sales representative must have excellent communication and organizational skills, especially when updating customers' information in the database accurately and verifying the adequacy of stock inventories.

What does a marketing/sales representative do?

The job of marketing/sales representatives is to pitch a company's products and services to potential customers. They work to drive brand awareness through face-to-face consumer interaction. They are often considered as a liaison between sellers and buyers, providing information about products and services. They promote human relationships through marketing collateral distribution and communication. Other responsibilities include planning and implementing marketing campaigns, maintaining good relationships with vendors and venues, and promoting business expansion opportunities. This role requires a bachelor's degree in business administration, communications and marketing experience, excellent communication skills, and time management skills.

Software sales representative vs marketing/sales representative salary

Software sales representatives and marketing/sales representatives have different pay scales, as shown below.

Software Sales RepresentativeMarketing/Sales Representative
Average salary$82,188$62,917
Salary rangeBetween $58,000 And $115,000Between $42,000 And $92,000
Highest paying CitySacramento, CASeattle, WA
Highest paying stateAlaskaNew Hampshire
Best paying companyVarian Medical SystemsBosch USA
Best paying industryTechnologyFinance

Differences between software sales representative and marketing/sales representative education

There are a few differences between a software sales representative and a marketing/sales representative in terms of educational background:

Software Sales RepresentativeMarketing/Sales Representative
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 66%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at AlfredUniversity of Pennsylvania

Software sales representative vs marketing/sales representative demographics

Here are the differences between software sales representatives' and marketing/sales representatives' demographics:

Software Sales RepresentativeMarketing/Sales Representative
Average age4747
Gender ratioMale, 71.2% Female, 28.8%Male, 53.1% Female, 46.9%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.4% Asian, 5.2% White, 72.6% American Indian and Alaska Native, 0.2%Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between software sales representative and marketing/sales representative duties and responsibilities

Software sales representative example responsibilities.

  • Promote cloud solutions, including DR, servers, virtual machines, and manage services.
  • Manage merchandising and POS materials at the retail store level ensuring meticulous compliance with all current corporate initiative regulations.
  • Focuse on healthcare, insurance and government verticals.
  • Perform business analysis and develop compelling ROI cases for major customers.
  • Develop and expand customer client base via direct marketing, referrals and CRM software.
  • Assess client business needs, pitch marketing solutions, present account overviews & evidence of ROI to secure additional business.
  • Show more

Marketing/sales representative example responsibilities.

  • Track all leads activity, leads/opportunities and manage reports using Salesforce.com.
  • Utilize CRM database to manage and track prospect interaction to ensure accurate documentation of window requirements and ongoing communication.
  • Serve as a product specialist to sales team for web design, paid search, SEO and social media services.
  • Develop working knowledge of Salesforce, customer relationship management software.
  • Incorporate videos, PowerPoint presentations and interactive tools in both comprehensive courses.
  • Plan, organize and execute informational seminars and luncheons incorporating PowerPoint presentations.
  • Show more

Software sales representative vs marketing/sales representative skills

Common software sales representative skills
  • Cloud, 19%
  • Software Sales, 10%
  • Healthcare, 10%
  • ERP, 8%
  • Software Solutions, 7%
  • C-Level, 7%
Common marketing/sales representative skills
  • Customer Relations, 16%
  • Business Relationships, 15%
  • Sales REP, 11%
  • Product Knowledge, 11%
  • Customer Service, 8%
  • Sales Territory, 3%