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Territory sales representative vs associate sales representative

The differences between territory sales representatives and associate sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a territory sales representative and an associate sales representative. Additionally, an associate sales representative has an average salary of $51,007, which is higher than the $34,431 average annual salary of a territory sales representative.

The top three skills for a territory sales representative include customer service, CRM and product knowledge. The most important skills for an associate sales representative are work ethic, patients, and product knowledge.

Territory sales representative vs associate sales representative overview

Territory Sales RepresentativeAssociate Sales Representative
Yearly salary$34,431$51,007
Hourly rate$16.55$24.52
Growth rate4%4%
Number of jobs219,928333,049
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 59%
Average age4747
Years of experience44

What does a territory sales representative do?

A territory sales representative is responsible for selling goods and services, assisting customers with their inquiries and concerns, and monitoring the assigned area's sales reports. Territory sales representatives coordinate with the rest of the sales team to develop effective marketing strategies and promotional techniques to increase revenues and profitability. Territory sales representatives research current market trends to identify business opportunities to meet consumer demands and widen their services. A territory sales representative must have excellent knowledge of the sales disciplines and principles, managing the market approach to ensure customer satisfaction.

What does an associate sales representative do?

The duties of an associate sales representative depend on one's line of work or industry of employment. Their responsibilities typically revolve around reaching out to clients through calls or door-to-door visits, offering products and services, collecting payments, addressing issues and concerns, and performing corrective measures when necessary. An associate sales representative often has a quota and deadline to reach; therefore, it is essential to be sales driven and goal-oriented. Furthermore, one must adhere to the policies and regulations of the company.

Territory sales representative vs associate sales representative salary

Territory sales representatives and associate sales representatives have different pay scales, as shown below.

Territory Sales RepresentativeAssociate Sales Representative
Average salary$34,431$51,007
Salary rangeBetween $15,000 And $78,000Between $37,000 And $68,000
Highest paying CityBoston, MABoston, MA
Highest paying stateMassachusettsMassachusetts
Best paying companyIBMVerint
Best paying industry-Health Care

Differences between territory sales representative and associate sales representative education

There are a few differences between a territory sales representative and an associate sales representative in terms of educational background:

Territory Sales RepresentativeAssociate Sales Representative
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 59%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaSUNY College of Technology at Alfred

Territory sales representative vs associate sales representative demographics

Here are the differences between territory sales representatives' and associate sales representatives' demographics:

Territory Sales RepresentativeAssociate Sales Representative
Average age4747
Gender ratioMale, 69.1% Female, 30.9%Male, 50.8% Female, 49.2%
Race ratioBlack or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between territory sales representative and associate sales representative duties and responsibilities

Territory sales representative example responsibilities.

  • Track leads, log calls/activities, move sales cycle, and report/forecast using Salesforce.
  • Develop and manage a portfolio of customers seeking cost-effective, knowledgeable travel consultation and options.
  • Introduce CRM to corporate management to enhance customer relationships.
  • Provide training and direction to authorize distributors within western Washington.
  • Participate with dealers, distributors and clients concerning sales and advertising opportunities.
  • Record all customer contact utilizing company CRM (customer relationship management system).
  • Show more

Associate sales representative example responsibilities.

  • Manage organization website and Facebook page; writing articles for websites and newsletters.
  • Perform inside sales, including telemarketing, prospecting, account penetration and product application, consulting and delivery of customer service.
  • Learned how to ask proper questions and communicate MetLife's product differentiators against competition

Territory sales representative vs associate sales representative skills

Common territory sales representative skills
  • Customer Service, 18%
  • CRM, 7%
  • Product Knowledge, 5%
  • Excellent Time Management, 5%
  • Sales Growth, 5%
  • Business Relationships, 4%
Common associate sales representative skills
  • Work Ethic, 16%
  • Patients, 13%
  • Product Knowledge, 12%
  • Excellent Interpersonal, 7%
  • Excellent Organizational, 4%
  • Sales Techniques, 4%