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Marketing/sales representative vs associate sales representative

The differences between marketing/sales representatives and associate sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a marketing/sales representative and an associate sales representative. Additionally, a marketing/sales representative has an average salary of $62,917, which is higher than the $51,007 average annual salary of an associate sales representative.

The top three skills for a marketing/sales representative include customer relations, business relationships and sales rep. The most important skills for an associate sales representative are work ethic, patients, and product knowledge.

Marketing/sales representative vs associate sales representative overview

Marketing/Sales RepresentativeAssociate Sales Representative
Yearly salary$62,917$51,007
Hourly rate$30.25$24.52
Growth rate4%4%
Number of jobs274,768333,049
Job satisfaction--
Most common degreeBachelor's Degree, 66%Bachelor's Degree, 59%
Average age4747
Years of experience44

What does a marketing/sales representative do?

The job of marketing/sales representatives is to pitch a company's products and services to potential customers. They work to drive brand awareness through face-to-face consumer interaction. They are often considered as a liaison between sellers and buyers, providing information about products and services. They promote human relationships through marketing collateral distribution and communication. Other responsibilities include planning and implementing marketing campaigns, maintaining good relationships with vendors and venues, and promoting business expansion opportunities. This role requires a bachelor's degree in business administration, communications and marketing experience, excellent communication skills, and time management skills.

What does an associate sales representative do?

The duties of an associate sales representative depend on one's line of work or industry of employment. Their responsibilities typically revolve around reaching out to clients through calls or door-to-door visits, offering products and services, collecting payments, addressing issues and concerns, and performing corrective measures when necessary. An associate sales representative often has a quota and deadline to reach; therefore, it is essential to be sales driven and goal-oriented. Furthermore, one must adhere to the policies and regulations of the company.

Marketing/sales representative vs associate sales representative salary

Marketing/sales representatives and associate sales representatives have different pay scales, as shown below.

Marketing/Sales RepresentativeAssociate Sales Representative
Average salary$62,917$51,007
Salary rangeBetween $42,000 And $92,000Between $37,000 And $68,000
Highest paying CitySeattle, WABoston, MA
Highest paying stateNew HampshireMassachusetts
Best paying companyBosch USAVerint
Best paying industryFinanceHealth Care

Differences between marketing/sales representative and associate sales representative education

There are a few differences between a marketing/sales representative and an associate sales representative in terms of educational background:

Marketing/Sales RepresentativeAssociate Sales Representative
Most common degreeBachelor's Degree, 66%Bachelor's Degree, 59%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaSUNY College of Technology at Alfred

Marketing/sales representative vs associate sales representative demographics

Here are the differences between marketing/sales representatives' and associate sales representatives' demographics:

Marketing/Sales RepresentativeAssociate Sales Representative
Average age4747
Gender ratioMale, 53.1% Female, 46.9%Male, 50.8% Female, 49.2%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between marketing/sales representative and associate sales representative duties and responsibilities

Marketing/sales representative example responsibilities.

  • Track all leads activity, leads/opportunities and manage reports using Salesforce.com.
  • Utilize CRM database to manage and track prospect interaction to ensure accurate documentation of window requirements and ongoing communication.
  • Serve as a product specialist to sales team for web design, paid search, SEO and social media services.
  • Develop working knowledge of Salesforce, customer relationship management software.
  • Incorporate videos, PowerPoint presentations and interactive tools in both comprehensive courses.
  • Plan, organize and execute informational seminars and luncheons incorporating PowerPoint presentations.
  • Show more

Associate sales representative example responsibilities.

  • Manage organization website and Facebook page; writing articles for websites and newsletters.
  • Perform inside sales, including telemarketing, prospecting, account penetration and product application, consulting and delivery of customer service.
  • Learned how to ask proper questions and communicate MetLife's product differentiators against competition

Marketing/sales representative vs associate sales representative skills

Common marketing/sales representative skills
  • Customer Relations, 16%
  • Business Relationships, 15%
  • Sales REP, 11%
  • Product Knowledge, 11%
  • Customer Service, 8%
  • Sales Territory, 3%
Common associate sales representative skills
  • Work Ethic, 16%
  • Patients, 13%
  • Product Knowledge, 12%
  • Excellent Interpersonal, 7%
  • Excellent Organizational, 4%
  • Sales Techniques, 4%