Post job

Territory sales representative vs area sales representative

The differences between territory sales representatives and area sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a territory sales representative and an area sales representative. Additionally, an area sales representative has an average salary of $58,355, which is higher than the $34,431 average annual salary of a territory sales representative.

The top three skills for a territory sales representative include customer service, CRM and product knowledge. The most important skills for an area sales representative are customer service, business development, and sales process.

Territory sales representative vs area sales representative overview

Territory Sales RepresentativeArea Sales Representative
Yearly salary$34,431$58,355
Hourly rate$16.55$28.06
Growth rate4%4%
Number of jobs219,928199,212
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 69%
Average age4747
Years of experience44

What does a territory sales representative do?

A territory sales representative is responsible for selling goods and services, assisting customers with their inquiries and concerns, and monitoring the assigned area's sales reports. Territory sales representatives coordinate with the rest of the sales team to develop effective marketing strategies and promotional techniques to increase revenues and profitability. Territory sales representatives research current market trends to identify business opportunities to meet consumer demands and widen their services. A territory sales representative must have excellent knowledge of the sales disciplines and principles, managing the market approach to ensure customer satisfaction.

What does an area sales representative do?

The primary role of an area sales representative is to sell the company's products and services within a specified region or territory. You will be responsible for attracting new clients, increase profitability, and win new accounts. Other duties typically include building and maintaining relationships with both new and existing customers, traveling across the region to visit customers, and maintaining records of customer accounts and sales leads. As an area sales representative, it is also your duty to close deals and negotiate service agreements, prices, and terms of sale.

Territory sales representative vs area sales representative salary

Territory sales representatives and area sales representatives have different pay scales, as shown below.

Territory Sales RepresentativeArea Sales Representative
Average salary$34,431$58,355
Salary rangeBetween $15,000 And $78,000Between $42,000 And $80,000
Highest paying CityBoston, MASyracuse, NY
Highest paying stateMassachusettsMaine
Best paying companyIBMMicrosoft
Best paying industry-Finance

Differences between territory sales representative and area sales representative education

There are a few differences between a territory sales representative and an area sales representative in terms of educational background:

Territory Sales RepresentativeArea Sales Representative
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 69%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaSUNY College of Technology at Alfred

Territory sales representative vs area sales representative demographics

Here are the differences between territory sales representatives' and area sales representatives' demographics:

Territory Sales RepresentativeArea Sales Representative
Average age4747
Gender ratioMale, 69.1% Female, 30.9%Male, 66.0% Female, 34.0%
Race ratioBlack or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.3% Asian, 5.2% White, 72.7% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between territory sales representative and area sales representative duties and responsibilities

Territory sales representative example responsibilities.

  • Track leads, log calls/activities, move sales cycle, and report/forecast using Salesforce.
  • Develop and manage a portfolio of customers seeking cost-effective, knowledgeable travel consultation and options.
  • Introduce CRM to corporate management to enhance customer relationships.
  • Provide training and direction to authorize distributors within western Washington.
  • Participate with dealers, distributors and clients concerning sales and advertising opportunities.
  • Record all customer contact utilizing company CRM (customer relationship management system).
  • Show more

Area sales representative example responsibilities.

  • Manage and create all content distribute via various social media outlets: Facebook, twitter, feedback blogs, etc.
  • Create wholesale catalog using Powerpoint and PDF.
  • Add and update customer information in Seibel CRM application.
  • Schedule monthly sales, change POS, acquire extra sales/floor space.
  • Increase sales and product visibility by placing POS material and encouraging promotion participation within accounts.
  • Execute weekly on premise promotions and off-site special events that generate brand awareness, increase distribution and additional sales.
  • Show more

Territory sales representative vs area sales representative skills

Common territory sales representative skills
  • Customer Service, 18%
  • CRM, 7%
  • Product Knowledge, 5%
  • Excellent Time Management, 5%
  • Sales Growth, 5%
  • Business Relationships, 4%
Common area sales representative skills
  • Customer Service, 24%
  • Business Development, 17%
  • Sales Process, 15%
  • Customer Relations, 7%
  • Product Knowledge, 4%
  • Territory Sales, 3%