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Marketing/sales representative vs field sales representative

The differences between marketing/sales representatives and field sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a marketing/sales representative and a field sales representative. Additionally, a marketing/sales representative has an average salary of $62,917, which is higher than the $48,460 average annual salary of a field sales representative.

The top three skills for a marketing/sales representative include customer relations, business relationships and sales rep. The most important skills for a field sales representative are excellent time management, customer service, and powerpoint.

Marketing/sales representative vs field sales representative overview

Marketing/Sales RepresentativeField Sales Representative
Yearly salary$62,917$48,460
Hourly rate$30.25$23.30
Growth rate4%4%
Number of jobs274,768228,254
Job satisfaction-5
Most common degreeBachelor's Degree, 66%Bachelor's Degree, 73%
Average age4747
Years of experience44

What does a marketing/sales representative do?

The job of marketing/sales representatives is to pitch a company's products and services to potential customers. They work to drive brand awareness through face-to-face consumer interaction. They are often considered as a liaison between sellers and buyers, providing information about products and services. They promote human relationships through marketing collateral distribution and communication. Other responsibilities include planning and implementing marketing campaigns, maintaining good relationships with vendors and venues, and promoting business expansion opportunities. This role requires a bachelor's degree in business administration, communications and marketing experience, excellent communication skills, and time management skills.

What does a field sales representative do?

A field sales representative is an employee who is employed by business-to-business (B2B) and wholesale organizations to visit leads and sell products or services to their customers in person. Field sales representatives must attract new customers and win new accounts so that they can maximize profitability within their territory. They travel around their assigned territory and visit their customers regularly to educate them on how their products can benefit them. Field sales representatives must also maintain records of all sales leads and monitor the organization's competitor, new products, and market conditions.

Marketing/sales representative vs field sales representative salary

Marketing/sales representatives and field sales representatives have different pay scales, as shown below.

Marketing/Sales RepresentativeField Sales Representative
Average salary$62,917$48,460
Salary rangeBetween $42,000 And $92,000Between $26,000 And $88,000
Highest paying CitySeattle, WASeattle, WA
Highest paying stateNew HampshireWashington
Best paying companyBosch USAVMware
Best paying industryFinanceTechnology

Differences between marketing/sales representative and field sales representative education

There are a few differences between a marketing/sales representative and a field sales representative in terms of educational background:

Marketing/Sales RepresentativeField Sales Representative
Most common degreeBachelor's Degree, 66%Bachelor's Degree, 73%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaSUNY College of Technology at Alfred

Marketing/sales representative vs field sales representative demographics

Here are the differences between marketing/sales representatives' and field sales representatives' demographics:

Marketing/Sales RepresentativeField Sales Representative
Average age4747
Gender ratioMale, 53.1% Female, 46.9%Male, 69.5% Female, 30.5%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2%Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.5% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between marketing/sales representative and field sales representative duties and responsibilities

Marketing/sales representative example responsibilities.

  • Track all leads activity, leads/opportunities and manage reports using Salesforce.com.
  • Utilize CRM database to manage and track prospect interaction to ensure accurate documentation of window requirements and ongoing communication.
  • Serve as a product specialist to sales team for web design, paid search, SEO and social media services.
  • Develop working knowledge of Salesforce, customer relationship management software.
  • Incorporate videos, PowerPoint presentations and interactive tools in both comprehensive courses.
  • Plan, organize and execute informational seminars and luncheons incorporating PowerPoint presentations.
  • Show more

Field sales representative example responsibilities.

  • Train and manage new DSR's.
  • Lead seminars for the CPA community for CPE credits.
  • Develop and manage sales in major retail accounts in the Mid-Atlantic region.
  • Manage and assist a vast customer base in the market for new roofing needs after a large hail storm in Lubbock.
  • Manage merchandising and POS materials at the retail store level ensuring meticulous compliance with all current corporate initiative regulations.
  • Conduct effective group Medicare HMO/PPO presentations/seminars, as well as one-on-one field sales presentations.
  • Show more

Marketing/sales representative vs field sales representative skills

Common marketing/sales representative skills
  • Customer Relations, 16%
  • Business Relationships, 15%
  • Sales REP, 11%
  • Product Knowledge, 11%
  • Customer Service, 8%
  • Sales Territory, 3%
Common field sales representative skills
  • Excellent Time Management, 17%
  • Customer Service, 8%
  • PowerPoint, 6%
  • Medicare, 6%
  • Account Management, 6%
  • Sales Presentations, 5%