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Area sales representative vs regional account sales manager

The differences between area sales representatives and regional account sales managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become an area sales representative, becoming a regional account sales manager takes usually requires 6-8 years. Additionally, a regional account sales manager has an average salary of $98,476, which is higher than the $58,355 average annual salary of an area sales representative.

The top three skills for an area sales representative include customer service, business development and sales process. The most important skills for a regional account sales manager are customer service, regional sales, and CRM.

Area sales representative vs regional account sales manager overview

Area Sales RepresentativeRegional Account Sales Manager
Yearly salary$58,355$98,476
Hourly rate$28.06$47.34
Growth rate4%5%
Number of jobs199,212151,309
Job satisfaction--
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 75%
Average age4746
Years of experience48

What does an area sales representative do?

The primary role of an area sales representative is to sell the company's products and services within a specified region or territory. You will be responsible for attracting new clients, increase profitability, and win new accounts. Other duties typically include building and maintaining relationships with both new and existing customers, traveling across the region to visit customers, and maintaining records of customer accounts and sales leads. As an area sales representative, it is also your duty to close deals and negotiate service agreements, prices, and terms of sale.

What does a regional account sales manager do?

Regional account sales managers are professionals who manage a team of account sales representatives that develop the market potential that can generate revenue for a business firm in an assigned territory. These managers are required to initiate the sales process by scheduling appointments and assisting representatives in producing their initial presentation. They are required to build rapport with potential accounts by closing sales and preparing contracts. Regional account sales managers must also introduce new products and services to expand their sales in existing accounts.

Area sales representative vs regional account sales manager salary

Area sales representatives and regional account sales managers have different pay scales, as shown below.

Area Sales RepresentativeRegional Account Sales Manager
Average salary$58,355$98,476
Salary rangeBetween $42,000 And $80,000Between $75,000 And $129,000
Highest paying CitySyracuse, NY-
Highest paying stateMaine-
Best paying companyMicrosoft-
Best paying industryFinance-

Differences between area sales representative and regional account sales manager education

There are a few differences between an area sales representative and a regional account sales manager in terms of educational background:

Area Sales RepresentativeRegional Account Sales Manager
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at AlfredUniversity of Southern California

Area sales representative vs regional account sales manager demographics

Here are the differences between area sales representatives' and regional account sales managers' demographics:

Area Sales RepresentativeRegional Account Sales Manager
Average age4746
Gender ratioMale, 66.0% Female, 34.0%Male, 74.3% Female, 25.7%
Race ratioBlack or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.3% Asian, 5.2% White, 72.7% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage6%7%

Differences between area sales representative and regional account sales manager duties and responsibilities

Area sales representative example responsibilities.

  • Manage and create all content distribute via various social media outlets: Facebook, twitter, feedback blogs, etc.
  • Create wholesale catalog using Powerpoint and PDF.
  • Add and update customer information in Seibel CRM application.
  • Schedule monthly sales, change POS, acquire extra sales/floor space.
  • Increase sales and product visibility by placing POS material and encouraging promotion participation within accounts.
  • Execute weekly on premise promotions and off-site special events that generate brand awareness, increase distribution and additional sales.
  • Show more

Regional account sales manager example responsibilities.

  • Manage Mid-Atlantic region of national endurance event service company specializing in online registration/race timing.
  • Establish a record of executive leadership in guiding this national occupational healthcare services provider to record levels of sales and profitability.
  • Develop new accounts while maintaining and upselling existing accounts.

Area sales representative vs regional account sales manager skills

Common area sales representative skills
  • Customer Service, 24%
  • Business Development, 17%
  • Sales Process, 15%
  • Customer Relations, 7%
  • Product Knowledge, 4%
  • Territory Sales, 3%
Common regional account sales manager skills
  • Customer Service, 17%
  • Regional Sales, 11%
  • CRM, 8%
  • Customer Satisfaction, 8%
  • Sales Process, 7%
  • Product Line, 7%