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Sales/account representative vs sales development representative

The differences between sales/account representatives and sales development representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a sales/account representative and a sales development representative. Additionally, a sales/account representative has an average salary of $56,954, which is higher than the $51,504 average annual salary of a sales development representative.

The top three skills for a sales/account representative include customer service, CRM and sales process. The most important skills for a sales development representative are SDR, lead generation, and customer service.

Sales/account representative vs sales development representative overview

Sales/Account RepresentativeSales Development Representative
Yearly salary$56,954$51,504
Hourly rate$27.38$24.76
Growth rate4%4%
Number of jobs257,122199,588
Job satisfaction--
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 83%
Average age4747
Years of experience44

What does a sales/account representative do?

A sales account representative is responsible for managing and responding promptly to customer complaints and queries of clients. They focus on customer concerns and contact prospects. They work on upselling or cross-selling products and services, collaborating with account executives, and prepare reports to upper management. This job requires you to be a goal-driven person, energetic, and have excellent communication skills. Moreover, this is a challenging job; at times, it requires being extra polite and calm in handling customer complaints and other related situations.

What does a sales development representative do?

A sales development representative qualifies leads at the sales funnel's initial stages. Sales development representatives need to conduct research for prospective clients and qualify the leads before handing them to the sales team. They develop sales strategies to attract buyers or solicit potential customers. They need to build relationships with their customers to determine their needs and qualify the viability of interests to drive sales. Also, they collaborate with the sales executives making certain that corporate targets and goals are met.

Sales/account representative vs sales development representative salary

Sales/account representatives and sales development representatives have different pay scales, as shown below.

Sales/Account RepresentativeSales Development Representative
Average salary$56,954$51,504
Salary rangeBetween $39,000 And $81,000Between $34,000 And $77,000
Highest paying CityOlympia, WABoston, MA
Highest paying stateWashingtonAlaska
Best paying companySmartsheetPitchBook Data
Best paying industryTechnologyStart-up

Differences between sales/account representative and sales development representative education

There are a few differences between a sales/account representative and a sales development representative in terms of educational background:

Sales/Account RepresentativeSales Development Representative
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 83%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at AlfredUniversity of Pennsylvania

Sales/account representative vs sales development representative demographics

Here are the differences between sales/account representatives' and sales development representatives' demographics:

Sales/Account RepresentativeSales Development Representative
Average age4747
Gender ratioMale, 57.8% Female, 42.2%Male, 63.1% Female, 36.9%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.4% American Indian and Alaska Native, 0.2%Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.4% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between sales/account representative and sales development representative duties and responsibilities

Sales/account representative example responsibilities.

  • Generate leads and evangelize product to physicians in orthopedics, hematology, internal medicine, surgery, critical care and cardiology.
  • Assist external accounts in error resolution so that all EDI transactions process without manual intervention or delay.
  • Work with senior management to implement a sales program for new P3T software enhancement and participate in CRM application development team.
  • Collaborate with sales representatives to ensure new account set-up, establish specifications, and assist with EDI account maintenance and invoicing.
  • Create PowerPoint presentations and literature utilize and present in sales calls.
  • Core competencies: -Administrative/computer skills: maintain CRM systems to successfully identify potential customers.
  • Show more

Sales development representative example responsibilities.

  • Manage organization website and Facebook page; writing articles for websites and newsletters.
  • Develop social media strategies for Facebook, LinkedIn, and emerging social networks, generating leads.
  • Manage individual sales activities by developing highly effective, communications focuse relationship with multiple sales channels.
  • supply chain management and procurement software (SaaS).
  • Handle customer service inquiries, returns, and RMA exchanges.
  • Develop a strong knowledge of SaaS sales techniques and lead management/generation.
  • Show more

Sales/account representative vs sales development representative skills

Common sales/account representative skills
  • Customer Service, 13%
  • CRM, 8%
  • Sales Process, 6%
  • Product Knowledge, 5%
  • Sales Strategies, 5%
  • Sales Techniques, 4%
Common sales development representative skills
  • SDR, 11%
  • Lead Generation, 6%
  • Customer Service, 6%
  • Account Executives, 5%
  • Linkedin, 5%
  • Outbound Calls, 4%