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Technical sales representative vs lead sales representative

The differences between technical sales representatives and lead sales representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 1-2 years to become a technical sales representative, becoming a lead sales representative takes usually requires 4-6 years. Additionally, a technical sales representative has an average salary of $71,310, which is higher than the $54,079 average annual salary of a lead sales representative.

The top three skills for a technical sales representative include sales process, business development and sales support. The most important skills for a lead sales representative are cleanliness, customer service, and POS.

Technical sales representative vs lead sales representative overview

Technical Sales RepresentativeLead Sales Representative
Yearly salary$71,310$54,079
Hourly rate$34.28$26.00
Growth rate4%-
Number of jobs237,456404,430
Job satisfaction5-
Most common degreeBachelor's Degree, 57%Bachelor's Degree, 48%
Average age4743
Years of experience26

What does a technical sales representative do?

A technical sales representative is responsible for selling products and services by demonstrating the product's details and features to existing and potential clients. Technical sales representatives evaluate clients' needs and recommend solutions through the organization's technology-based products. They also assist with promotional offers and marketing campaigns to boost brand awareness and increase revenues and achieve profitability goals while ensuring the highest customer satisfaction. A technical sales representative must have excellent communication and customer service skills, handling customers' inquiries, and resolving complaints.

What does a lead sales representative do?

A lead sales representative is responsible for selling goods and services to existing and potential customers through electronic communications and area visits. Lead sales representatives should be highly-knowledgeable of the products that the company offers to discuss and demonstrate the features to the client accurately. They take orders, process orders, and ensure the correct distribution details according to the customers' specifications. A lead sales representative also monitors the team's sales performance and strategize opportunities to maximize selling techniques and increase profitability.

Technical sales representative vs lead sales representative salary

Technical sales representatives and lead sales representatives have different pay scales, as shown below.

Technical Sales RepresentativeLead Sales Representative
Average salary$71,310$54,079
Salary rangeBetween $39,000 And $129,000Between $32,000 And $89,000
Highest paying CitySan Francisco, CA-
Highest paying stateNew York-
Best paying companyGoogle-
Best paying industry--

Differences between technical sales representative and lead sales representative education

There are a few differences between a technical sales representative and a lead sales representative in terms of educational background:

Technical Sales RepresentativeLead Sales Representative
Most common degreeBachelor's Degree, 57%Bachelor's Degree, 48%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaSUNY College of Technology at Delhi

Technical sales representative vs lead sales representative demographics

Here are the differences between technical sales representatives' and lead sales representatives' demographics:

Technical Sales RepresentativeLead Sales Representative
Average age4743
Gender ratioMale, 73.3% Female, 26.7%Male, 55.1% Female, 44.9%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.4% American Indian and Alaska Native, 0.2%Black or African American, 8.4% Unknown, 4.6% Hispanic or Latino, 17.6% Asian, 6.9% White, 61.8% American Indian and Alaska Native, 0.7%
LGBT Percentage6%9%

Differences between technical sales representative and lead sales representative duties and responsibilities

Technical sales representative example responsibilities.

  • Administer product and system design engineering support, prepare RFP responses, deliver presentations, and manage field support calls.
  • Manage and assist a vast customer base in the market for new roofing needs after a large hail storm in Lubbock.
  • Conduct sales, build orders, maintain cleanliness and ensure customer satisfaction.
  • Direct overall account customer relations and assist in OEM product development.
  • Maintain cleanliness provide exceptional customer satisfaction by assisting them in the selection of update fashion to complement their selection.
  • Document key sales activities in the company's customer relationship management (CRM) system.
  • Show more

Lead sales representative example responsibilities.

  • Lead CRM and software training with the dealership's BDR teams; purchase order arrangements track contracts and collect payments
  • Create and lead staff development sessions on solution selling techniques/running effective promotions/POS execution/trade math.
  • Utilize computer programs such as word, excel and PowerPoint to help create teaching tools.
  • Maintain customer accounts with customer relationship management (CRM) database and ensure timely payments of all outstanding balances.
  • Assist clients in selection and completion of purchases including sales using POS system and assist in monitoring and logging inventory.
  • Present PowerPoint presentations in a classroom environment to regional managers.
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Technical sales representative vs lead sales representative skills

Common technical sales representative skills
  • Sales Process, 23%
  • Business Development, 17%
  • Sales Support, 15%
  • Post Sales, 12%
  • Java, 5%
  • OEM, 3%
Common lead sales representative skills
  • Cleanliness, 87%
  • Customer Service, 3%
  • POS, 2%
  • Product Knowledge, 2%
  • Medicare, 1%
  • Outbound Calls, 1%