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Technical sales representative vs advertising sales representative

The differences between technical sales representatives and advertising sales representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 1-2 years to become a technical sales representative, becoming an advertising sales representative takes usually requires 2-4 years. Additionally, a technical sales representative has an average salary of $71,310, which is higher than the $63,224 average annual salary of an advertising sales representative.

The top three skills for a technical sales representative include sales process, business development and sales support. The most important skills for an advertising sales representative are CRM, powerpoint, and media sales.

Technical sales representative vs advertising sales representative overview

Technical Sales RepresentativeAdvertising Sales Representative
Yearly salary$71,310$63,224
Hourly rate$34.28$30.40
Growth rate4%-8%
Number of jobs237,456202,147
Job satisfaction5-
Most common degreeBachelor's Degree, 57%Bachelor's Degree, 69%
Average age4744
Years of experience24

What does a technical sales representative do?

A technical sales representative is responsible for selling products and services by demonstrating the product's details and features to existing and potential clients. Technical sales representatives evaluate clients' needs and recommend solutions through the organization's technology-based products. They also assist with promotional offers and marketing campaigns to boost brand awareness and increase revenues and achieve profitability goals while ensuring the highest customer satisfaction. A technical sales representative must have excellent communication and customer service skills, handling customers' inquiries, and resolving complaints.

What does an advertising sales representative do?

Advertising sales representatives are professionals who sell advertising space in print publications, websites, and outdoor media to companies that want to advertise their products. These representatives are required to identify potential clients and meet them to present information about all the advertising services that they can offer to them. To identify potential clients, representatives must carry out tasks such as placing cold calls, sending out emails, or following up on inquiries. Advertising sales representatives must also keep in regular contact with their current clients and maintain customer satisfaction.

Technical sales representative vs advertising sales representative salary

Technical sales representatives and advertising sales representatives have different pay scales, as shown below.

Technical Sales RepresentativeAdvertising Sales Representative
Average salary$71,310$63,224
Salary rangeBetween $39,000 And $129,000Between $35,000 And $112,000
Highest paying CitySan Francisco, CAHarrison, NY
Highest paying stateNew YorkNew York
Best paying companyGoogleAmazon
Best paying industry-Telecommunication

Differences between technical sales representative and advertising sales representative education

There are a few differences between a technical sales representative and an advertising sales representative in terms of educational background:

Technical Sales RepresentativeAdvertising Sales Representative
Most common degreeBachelor's Degree, 57%Bachelor's Degree, 69%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Technical sales representative vs advertising sales representative demographics

Here are the differences between technical sales representatives' and advertising sales representatives' demographics:

Technical Sales RepresentativeAdvertising Sales Representative
Average age4744
Gender ratioMale, 73.3% Female, 26.7%Male, 42.2% Female, 57.8%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.4% American Indian and Alaska Native, 0.2%Black or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.4% Asian, 4.6% White, 71.4% American Indian and Alaska Native, 0.4%
LGBT Percentage6%10%

Differences between technical sales representative and advertising sales representative duties and responsibilities

Technical sales representative example responsibilities.

  • Administer product and system design engineering support, prepare RFP responses, deliver presentations, and manage field support calls.
  • Manage and assist a vast customer base in the market for new roofing needs after a large hail storm in Lubbock.
  • Conduct sales, build orders, maintain cleanliness and ensure customer satisfaction.
  • Direct overall account customer relations and assist in OEM product development.
  • Maintain cleanliness provide exceptional customer satisfaction by assisting them in the selection of update fashion to complement their selection.
  • Document key sales activities in the company's customer relationship management (CRM) system.
  • Show more

Advertising sales representative example responsibilities.

  • Manage print advertising, online banner, SEO, email marketing, SMS, and social media for clients.
  • Manage and creaat multiple PPC advertising campaigns, generating conversions for companies selling everything from gumballs, cleaning services to motorhomes.
  • Partner with account managers to assist customers with SEO, SEM, PPC, and social media marketing.
  • Generate new business for yellow page advertising through cold-calling and telemarketing efforts using SEM and SEO forms of internet marketing.
  • Solicit the sale of advertising space through telemarketing.
  • Post sale SEM analysis to optimize value to clients.
  • Show more

Technical sales representative vs advertising sales representative skills

Common technical sales representative skills
  • Sales Process, 23%
  • Business Development, 17%
  • Sales Support, 15%
  • Post Sales, 12%
  • Java, 5%
  • OEM, 3%
Common advertising sales representative skills
  • CRM, 15%
  • PowerPoint, 12%
  • Media Sales, 10%
  • Account Management, 7%
  • SEM, 6%
  • Sales Territory, 5%